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Reverse-Engineering the 2012 Campaign

A big night in Portland

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9 email variations

5

recipients

Obama for America

Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Washington.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Washington on Thursday, September 6th. [url]

What: Convention watch party in Washington

Where: 1526 New Hampshire Ave NW Washington, DC 20036

When: Thursday, September 6th 6:30 pm

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Washington:

[url] [url]

Barack

2

recipients



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Peoria.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Peoria on Thursday, September 6th.

What: Convention watch party in Peoria

Where: 27118 N 125th Ave Peoria, AZ 85383

When: Thursday, September 6th 7:30 pm

RSVP now

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Peoria:

[url]

Barack

Paid for by Obama for America

2

recipients



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Oakland.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Oakland on Thursday, September 6th.

What: Convention watch party in Oakland

Where: 440 Grand Ave. Oakland, CA 94610

When: Thursday, September 6th 5:30 pm

RSVP now

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream hosted by my friend Kal Penn that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Oakland:

[url]

Barack

P.S. Invite your friends to come, too, on Facebook and Twitter .

Paid for by Obama for America

2

recipients

!DOCTYPE html PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN" "[url]" Susan B --

Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Denver.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Denver on Thursday, September 6th.

What: Convention watch party in Denver

Where: 375 S.Newport Way Denver, CO 80224

When: Thursday, September 6th 5:30 pm

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Denver:

[url]

Barack

P.S. -- Invite your friends to come, too, on Facebook and Twitter.

2

recipients



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from San Francisco.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in San Francisco on Thursday, September 6th:

[url]

What: Convention watch party in San Francisco

Where: 3271 18th Street San Francisco, CA 94110

When: Thursday, September 6th 6:00 pm

RSVP here:

[url]

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign. Be a part of it at the convention watch party in San Francisco:

[url]

Barack

--------------------------------------------------------------------- Paid for by Obama for America

2

recipients



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from New York.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in New York on Thursday, September 6th.

What: Convention watch party in New York

Where: 240 Central Park South, Apt. 12F New York, NY 10019

When: Thursday, September 6th 8:00 pm

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in New York:

[url]

Barack

P.S. -- Invite your friends to come, too, on Facebook and Twitter.

2

recipients



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Hunt Valley.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Hunt Valley on Thursday, September 6th. What: Convention watch party in Hunt Valley

Where: 400 Symphony Circle Hunt Valley, MD 21030

When: Thursday, September 6th 8:00 pm

Description: RSVP now

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Hunt Valley:

[url]

Barack

P.S. -- If you've been looking for a way to step up your involvement for the last weeks of the campaign, there won't be a better one than this. RSVP now.

Description: Paid for by Obama for America

2

recipients



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Portland.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Portland on Thursday, September 6th.

What: Convention watch party in Portland

Where: 2541 SW Miles Street Portland, OR 97219

When: Thursday, September 6th 5:00 pm

RSVP now

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Portland:

[url]

Barack

P.S. -- If you've been looking for a way to step up your involvement for the last weeks of the campaign, there won't be a better one than this. RSVP now.

Paid for by Obama for America

2

recipients



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Brooklyn.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Brooklyn on Thursday, September 6th:

[url]

What: Convention watch party in Brooklyn

Where: 127 St John's Pl Brooklyn, NY 11217

When: Thursday, September 6th 7:30 pm

RSVP here:

[url]

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign. Be a part of it at the convention watch party in Brooklyn:

[url]

Barack

--------------------------------------------------------------------- Paid for by Obama for America

Subject: A big night in Washington

From: info@barackobama.com

Sent: Sept. 4, 2012, 7:38 a.m.


Obama for America

Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Washington.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Washington on Thursday, September 6th. [url]

What: Convention watch party in Washington

Where: 1526 New Hampshire Ave NW Washington, DC 20036

When: Thursday, September 6th 6:30 pm

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Washington:

[url] [url]

Barack

 

Compare variations

Subject: A big night in Washington

From: info@barackobama.com

Sent: Sept. 4, 2012, 7:38 a.m.


Obama for America

Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Washington.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Washington on Thursday, September 6th. [url]

What: Convention watch party in Washington

Where: 1526 New Hampshire Ave NW Washington, DC 20036

When: Thursday, September 6th 6:30 pm

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Washington:

[url] [url]

Barack

Obama for America

Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Washington.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Washington on Thursday, September 6th. [url]

What: Convention watch party in Washington

Where: 1526 New Hampshire Ave NW Washington, DC 20036

When: Thursday, September 6th 6:30 pm

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Washington:

[url] [url]

Barack



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Peoria.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Peoria on Thursday, September 6th.

What: Convention watch party in Peoria

Where: 27118 N 125th Ave Peoria, AZ 85383

When: Thursday, September 6th 7:30 pm

RSVP now

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Peoria:

[url]

Barack

Paid for by Obama for America



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Oakland.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Oakland on Thursday, September 6th.

What: Convention watch party in Oakland

Where: 440 Grand Ave. Oakland, CA 94610

When: Thursday, September 6th 5:30 pm

RSVP now

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream hosted by my friend Kal Penn that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Oakland:

[url]

Barack

P.S. Invite your friends to come, too, on Facebook and Twitter .

Paid for by Obama for America

!DOCTYPE html PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN" "[url]" Susan B --

Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Denver.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Denver on Thursday, September 6th.

What: Convention watch party in Denver

Where: 375 S.Newport Way Denver, CO 80224

When: Thursday, September 6th 5:30 pm

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Denver:

[url]

Barack

P.S. -- Invite your friends to come, too, on Facebook and Twitter.



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from San Francisco.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in San Francisco on Thursday, September 6th:

[url]

What: Convention watch party in San Francisco

Where: 3271 18th Street San Francisco, CA 94110

When: Thursday, September 6th 6:00 pm

RSVP here:

[url]

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign. Be a part of it at the convention watch party in San Francisco:

[url]

Barack

--------------------------------------------------------------------- Paid for by Obama for America



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from New York.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in New York on Thursday, September 6th.

What: Convention watch party in New York

Where: 240 Central Park South, Apt. 12F New York, NY 10019

When: Thursday, September 6th 8:00 pm

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in New York:

[url]

Barack

P.S. -- Invite your friends to come, too, on Facebook and Twitter.



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Hunt Valley.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Hunt Valley on Thursday, September 6th. What: Convention watch party in Hunt Valley

Where: 400 Symphony Circle Hunt Valley, MD 21030

When: Thursday, September 6th 8:00 pm

Description: RSVP now

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Hunt Valley:

[url]

Barack

P.S. -- If you've been looking for a way to step up your involvement for the last weeks of the campaign, there won't be a better one than this. RSVP now.

Description: Paid for by Obama for America



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Portland.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Portland on Thursday, September 6th.

What: Convention watch party in Portland

Where: 2541 SW Miles Street Portland, OR 97219

When: Thursday, September 6th 5:00 pm

RSVP now

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign.

Be a part of it at the convention watch party in Portland:

[url]

Barack

P.S. -- If you've been looking for a way to step up your involvement for the last weeks of the campaign, there won't be a better one than this. RSVP now.

Paid for by Obama for America



Tomorrow I'm heading to Charlotte for our convention.

I want the folks who've stepped up for this election to be together when I accept the nomination on Thursday. And thanks to some of this campaign's best volunteers, there's a way for you to do that from Brooklyn.

Your neighbors are planning a watch party, where you can tune in to the big night and be part of the discussion about the next steps for getting out the vote in your hometown.

RSVP now for the convention watch party in Brooklyn on Thursday, September 6th:

[url]

What: Convention watch party in Brooklyn

Where: 127 St John's Pl Brooklyn, NY 11217

When: Thursday, September 6th 7:30 pm

RSVP here:

[url]

There will be a lot going on that night, both at the convention and at the volunteer-organized party near you. We'll talk about what we've got to do next to keep moving our country forward.

Before I speak, there will be a livestream -- hosted by my friend Kal Penn -- that features special guests and exclusive interviews with folks like Michelle and Joe Biden.

We've come a long way together. This should be a night to savor -- and prepare for the decisive stretch of this campaign. Be a part of it at the convention watch party in Brooklyn:

[url]

Barack

--------------------------------------------------------------------- Paid for by Obama for America