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Reverse-Engineering the 2012 Campaign

A special mission

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Here's a special mission that I think might be just right for you.

We're launching the National Call Team, an especially dedicated group of folks who will make the most critical calls this campaign needs to make in the next few months.

I know that you're already a pro at having conversations over the phone to get people fired up to support President Obama, and that you're one of our best callers -- you're just the kind of person that this mission calls for.

Be a part of the National Call Team from the start.

Then get ready to hop on the phone this Thursday at 9:00 p.m. Eastern Time with OFA Digital Director Teddy Goff to learn more about how this team will be fighting for the President on the front lines, and to get your first assignment. We'll send you the call details when you sign up.

The National Call Team is going to be on the line for those moments when the campaign really needs some special, experienced hands on deck. Every time you get an assignment, you'll know that you're pitching in on the most strategic and most critical work we have in front of us.

You'll be making calls into key battleground states to rally people at the times when it matters most, and you'll have some of the most essential conversations that anyone will have over the phone for this election.

We'll make those calls using the call tool -- so you can make them from home or anywhere you like, on your own time and on your own phone. The call tool will help you know who you're calling and give you a sense of what you could say to the person on the other end of the line, but we're also counting on your wisdom as one of our best callers to shape those conversations for the strongest impact.

To help you be the best you can be, we'll have special conference calls where you can learn more about the areas you're calling and keep you informed on the latest developments. You'll also get special updates from campaign leaders and chances to exchange tips and tricks with other team members.

It's going to be a challenging mission, but it's one I hope you'll be up for. We really need our best people on this right from the start.

So sign up to join the National Call Team today -- and get ready for Thursday night's call with OFA Digital Director Teddy Goff:

[url]

Let's get it started,

Betsy

Betsy Hoover

Digital Organizing Director

Obama for America

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Subject: A special mission

From: info@barackobama.com

Sent: July 3, 2012, 4:41 p.m.




Here's a special mission that I think might be just right for you.

We're launching the National Call Team, an especially dedicated group of folks who will make the most critical calls this campaign needs to make in the next few months.

I know that you're already a pro at having conversations over the phone to get people fired up to support President Obama, and that you're one of our best callers -- you're just the kind of person that this mission calls for.

Be a part of the National Call Team from the start.

Then get ready to hop on the phone this Thursday at 9:00 p.m. Eastern Time with OFA Digital Director Teddy Goff to learn more about how this team will be fighting for the President on the front lines, and to get your first assignment. We'll send you the call details when you sign up.

The National Call Team is going to be on the line for those moments when the campaign really needs some special, experienced hands on deck. Every time you get an assignment, you'll know that you're pitching in on the most strategic and most critical work we have in front of us.

You'll be making calls into key battleground states to rally people at the times when it matters most, and you'll have some of the most essential conversations that anyone will have over the phone for this election.

We'll make those calls using the call tool -- so you can make them from home or anywhere you like, on your own time and on your own phone. The call tool will help you know who you're calling and give you a sense of what you could say to the person on the other end of the line, but we're also counting on your wisdom as one of our best callers to shape those conversations for the strongest impact.

To help you be the best you can be, we'll have special conference calls where you can learn more about the areas you're calling and keep you informed on the latest developments. You'll also get special updates from campaign leaders and chances to exchange tips and tricks with other team members.

It's going to be a challenging mission, but it's one I hope you'll be up for. We really need our best people on this right from the start.

So sign up to join the National Call Team today -- and get ready for Thursday night's call with OFA Digital Director Teddy Goff:

[url]

Let's get it started,

Betsy

Betsy Hoover

Digital Organizing Director

Obama for America

Update address | Unsubscribe