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Reverse-Engineering the 2012 Campaign

Emails Sent on June 8, 2012

Obama for America
7:43 a.m. ET
Let's cut to the chase





We learned yesterday that Romney and the Republicans outraised us in May.

As the person who keeps track of the campaign's spending, I think there's

something else you should know.

In key battleground states, Romney and his allies are also out-spending us:

Change the equation -- donate

today.

They've been spending more. They're now raising more. And they're doing it

in states we need to win.

You don't need a calculator to tell you how this equation turns out in

November.

Do something to change the math now:

[url]



Thanks,

Ann Marie

Ann Marie Habershaw

Chief Operating Officer

Obama for America

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

This email was sent to: [email]

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5:58 p.m. ET
In the aftermath of yesterday's news...





You may have seen this yesterday: Romney and the Republicans outraised us

in May.

Did anyone really think the guy who says "corporations are people" was

going to have trouble bringing in big checks?

Regardless of where it came from, this all gets very real right now. How we

react matters.

Barack Obama has one big advantage: the millions of Americans who are ready

to get his back. We can't wait around while Mitt Romney racks up a big

fundraising lead.

I'm asking for a friend the President : Will you chip in today?

[url]



Back to work,

Ann Marie

Ann Marie Habershaw

Chief Operating Officer

Obama for America

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

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Yesterday we found out Mitt Romney and the Republican Party outraised us for the first time in this election.

In fact, it's the first time that the Obama organization has been outraised by an opponent since 2007.

If you just want to cut to the chase, here's the link where you can donate to Barack Obama now:

[url]

Now, here are a few things you should know about this race in the aftermath of yesterday's news:

-- We are not guaranteed to win this election. If there's anyone still out there acting like we have this thing in the bag, do me a favor and tell them they're dead wrong.

-- Now that Mitt Romney has locked up his party's nomination, yesterday's numbers are only the beginning. The Republican big-dollar donors and special-interest cash will only keep coming out of the woodwork, lining up to support him.

-- The $76 million the Romney campaign and Republican Party raised in May doesn't even take into consideration the additional $75+ million that right-wing ideologues and corporate interests have already spent on ads attacking Obama. Those groups plan to spend $1 billion when it's all said and done.

If you're ready to do something right now, then help send a clear signal to the folks on the other side that our base of grassroots supporters will match them.

We may have been outraised this time around, but we won't be outhustled.

Pitch in what you can today -- and let's do this the right way:

[url]

Thanks,

Ann Marie

Ann Marie Habershaw

Chief Operating Officer

Obama for America

Contributions or gifts to Obama for America are not tax deductible.

This email was sent to: [email]

Update address | Unsubscribe



Description: Image removed by sender. Obama - Biden

Yesterday we found out Mitt Romney and the Republican Party outraised us for

the first time in this election.

In fact, it's the first time that the Obama organization has been outraised

by an opponent since 2007.

If you just want to cut to the chase, here's the link where you can donate

to Barack Obama now:

[url]

Now, here are a few things you should know about this race in the aftermath

of yesterday's news:

-- We are not guaranteed to win this election. If there's anyone still

out there acting like we have this thing in the bag, do me a favor and tell

them they're dead wrong.

-- Now that Mitt Romney has locked up his party's nomination,

yesterday's numbers are only the beginning. The Republican big-dollar donors

and special-interest cash will only keep coming out of the woodwork, lining

up to support him.

-- The $X million the Romney campaign and Republican Party raised in

May doesn't even take into consideration the additional $X+ million that

right-wing ideologues and corporate interests have already spent on ads

attacking Obama. Those groups plan to spend $X billion when it's all said

and done.

If you're ready to do something right now, then help send a clear signal to

the folks on the other side that our base of grassroots supporters will

match them.

We may have been outraised this time around, but we won't be outhustled.

Pitch in what you can today -- and let's do this the right way:

[url]

Thanks,

Ann Marie

Ann Marie Habershaw

Chief Operating Officer

Obama for America

Description: Image removed by sender. Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

This email was sent to: [email]

Update address

|

Unsubscribe

Description: Image removed by sender.

Romney for President
4:46 a.m. ET
Want A Seat?

To view this email as a web page, go here.

Mitt

There's no better way to kick off the beginning of summer than a road trip across our beautiful country. And who better to hit the road with than supporters.

That's why I'm saving two seats on the bus for supporters like you.

DayontheRoad

The campaign bus is warming up to hit the campaign trail soon. Want to have a chance to join us?

Donate $X today to be automatically entered for the chance to join me for a day on the road.

Hope to see you soon,

Mitt Romney

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here.To enter without making a contribution, click here.Void where prohibited. The Promotion begins on Thursday, June 7, 2012 at 12:00pm Eastern Daylight Time and ends on Thursday, June 28, 2012 at 11:59pm Eastern Daylight Time "Entry Period" . All entries must be received by 11:59pm Eastern Daylight Time on Thursday, June 28, 2012. Two 2 winners will receive the following Prize: one 1 round-trip coach class plane ticket within the continental United States on a date and to a Destination to be determined by Sponsor, with an approximate retail value of $X; one 1 one-night hotel stay at the Destination, with an approximate retail value of $X; and ground transportation at the discretion of Sponsor, with an approximate retail value of $X. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules.The Sponsor is Romney Victory, Inc., P.O. Box 149757, Boston, MA 02114. Victory_Disclaimer This email was sent to:

This email was sent by: Romney Victory, Inc. PO Box 149757 Boston, Massachusetts 02114-9757

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-

To view this email as a web page, go here.

Mitt

Don't miss your chance to win a seat on Mitt's campaign bus for a day on the road.

DayontheRoad

Have you signed up yet?

Good luck!

Abe Adams Deputy Digital Director

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here.To enter without making a contribution, click here.Void where prohibited. The Promotion begins on Thursday, June 7, 2012 at 12:00pm Eastern Daylight Time and ends on Thursday, June 28, 2012 at 11:59pm Eastern Daylight Time "Entry Period" . All entries must be received by 11:59pm Eastern Daylight Time on Thursday, June 28, 2012. Two 2 winners will receive the following Prize: one 1 round-trip coach class plane ticket within the continental United States on a date and to a Destination to be determined by Sponsor, with an approximate retail value of $X; one 1 one-night hotel stay at the Destination, with an approximate retail value of $X; and ground transportation at the discretion of Sponsor, with an approximate retail value of $X. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules.The Sponsor is Romney Victory, Inc., P.O. Box 149757, Boston, MA 02114. ConnectWithMitt MRFacebook MRTwitter MRYouTube MRFlickr MyMitt MittRomney.com Victory_Disclaimer This email was sent to:

This email was sent by: Romney Victory, Inc. PO Box 149757 Boston, Massachusetts 02114-9757

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To view this email as a web page, go here.



Jennifer,

Don't miss your chance to win a seat on Mitt's campaign bus for a day on the road.

Have you signed up yet?

Good luck!

Abe Adams Deputy Digital Director

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Thursday, June 7, 2012 at 12:00pm Eastern Daylight Time and ends on Thursday, June 28, 2012 at 11:59pm Eastern Daylight Time "Entry Period" . All entries must be received by 11:59pm Eastern Daylight Time on Thursday, June 28, 2012. Two 2 winners will receive the following Prize: one 1 round-trip coach class plane ticket within the continental United States on a date and to a Destination to be determined by Sponsor, with an approximate retail value of $X; one 1 one-night hotel stay at the Destination, with an approximate retail value of $X; and ground transportation at the discretion of Sponsor, with an approximate retail value of $X. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules. The Sponsor is Romney Victory, Inc., P.O. Box 149757, Boston, MA 02114.



This email was sent to: [email]

This email was sent by: Romney Victory, Inc.

PO Box 149757 Boston, Massachusetts 02114-9757

We respect your right to privacy - view our policy

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Democratic National Committee
5:15 p.m. ET
Outdone by Republicans



Yesterday we learned Mitt Romney and the Republican Party outraised us in May, bringing in $76 million to our $60 million. And that deficit is even worse once you include the millions of dollars a few wealthy special interests and billionaires are pouring into super PACs and outside groups.

If you don't want to read any further, I don't blame you. Support Democrats today and help build our grassroots organization with a donation of $5 or more.

For anyone wondering how one billionaire can influence an election, here's a perfect case study: Sheldon Adelson.

This casino owner's spending is a textbook example of the Republican battle plan. Here are just a few of his "investments" this year:

-- Singlehandedly keeping Newt Gingrich's presidential bid alive for months by pouring $20

million of his family's money into a pro-Newt super PAC.

-- Donating $5 million to Speaker Boehner's super PAC, aimed at protecting the GOP majority in the House, and targeting vulnerable Democrats.

-- And just this week, after meeting with Romney last month, pledging $1 million to a Romney-

affiliated super PAC.

They say one person can change the world, but I'm pretty sure this isn't what they meant.

As Democrats, we aren't counting on wealthy patrons to buy this election. We rely on millions of Americans stepping up to grow this organization and provide the resources to open field offices, organize on the ground, and push back against Adelson, the Koch brothers, and all the rest of these billionaires trying to use their money to control our future.

We're counting on people like you -- and that means we need everyone to step up if we're going to win.

Let's show what we can do. Donate $5 today to support Democrats:

[url]

Thanks,

Brad

Brad Woodhouse

Communications Director

Democratic National Committee

Paid for and authorized by the Democratic National Committee, www.democrats.org.

This communication is not authorized by any candidate or candidate's committee.

Democratic National Committee, 430 S. Capitol St. SE, Washington DC 20003

Contributions or gifts to the Democratic National Committee are not deductible as charitable contributions for federal income tax purposes.

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