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Reverse-Engineering the 2012 Campaign

Emails Sent on July 11, 2012

Obama for America
11:54 a.m. ET
A special mission



image: Obama - Biden --

Here's a special mission that I think might be just right for you.

We're launching the National Call Team, an especially dedicated group of

folks who will make the most critical calls this campaign needs to make in

the next few months.

You were a part of something big in 2008 -- the National Call Team. We're

starting it up again, and I hope you will join. I know that you're already

a pro at having conversations over the phone to get people fired up to

support President Obama -- you're just the kind of person that this mission

calls for.

Be a part of the National Call Team from the

start.

The National Call Team is going to be on the line for those moments when

the campaign really needs some special, experienced hands on deck. Every

time you get an assignment, you'll know that you're pitching in on some of

the most strategic and most critical work we have in front of us.

You'll be making calls into key battleground states to rally people at the

times when it matters most, and you'll have some of the most essential

conversations that anyone will have over the phone in this campaign.

We'll make those calls using the call tool -- so you can make them from

home or anywhere you like, on your own time and on your own phone. The call

tool will help you know who you're calling and give you a sense of what you

could say to the person on the other end of the line, but we're also

counting on your wisdom as one of our best callers to shape those

conversations for the strongest impact.

To help you be the best you can be, we'll have special conference calls

where you can learn more about the areas you're calling and to keep you

informed on the latest developments. You'll also get special updates from

campaign leaders and chances to exchange tips and tricks with other team

members.

It's a challenging mission, but it's one I hope you're up for. We really

need our best people on this right from the start.

So sign up to join the National Call Team today:

[url]

Let's get it started,

Betsy

Betsy Hoover

Digital Organizing Director

Obama for America

image: Paid for by Obama for America

This email was sent to: [email]

--

One of the ways we're going to win this election is by talking on the phone.

We've got a lot of voters to get fired up for President Obama -- and we're going to do that by giving them a call and talking with them about the issues they care about and the choice they'll have at the ballot box this fall.

That's where you come in.

We're looking for a few good folks to start ramping up our organizing using the campaign's online call tool.

Check out the call tool now, and make a few calls to test it out.

With the call tool, you can make calls from home or anywhere you like, on your own time. You'll call from your phone, and the tool will let you know who you're dialing, and give you a sense of what you could say to the person on the other end of the line so you're never at a loss for words.

We'll give you a lot of support to help you get going -- from special updates from the campaign, to conference calls to learn some tips and tricks from some of the best in the trade.

Making these calls is one of the most important ways to have an impact on this election.

It's that personal touch from you that will get people to take the time to think about how President Obama's accomplishments have affected their lives -- and get them to support him, volunteer, and vote.

And if you really get into it, you may even be able to join the National Call Team, a special group of leaders who are committed to making the most important calls for this campaign.

So give the call tool a try today:

[url]

Can't wait to be on the line with you,

Betsy

Betsy Hoover

Digital Organizing Director

Obama for America

This email was sent to: [email]

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Democratic Senatorial Campaign Committee
6:31 a.m. ET
get over it



Today, House Republicans will vote to repeal President Obama’s health care

reform—for the 31st time. To commemorate this landmark event we’re giving

away free stickers, because c’mon. It’s Constitutional: Get Over It.

First, forward this message to five friends. Then, click here and we’ll

send you a free sticker pictured

below .

If you can’t believe House Republicans went to the trouble of 31

meaningless votes, then click here to celebrate this historic waste of

time.

Jason Rosenbaum

DSCC Director of Online Communications

P.S. Remember to forward this message to five people! Then click here to

get this sticker!

Paid for by the Democratic Senatorial Campaign Committee, dscc.org,

and not authorized by any candidate or candidate's committee.

This message was sent to [email].

To unsubscribe from the DSCC's email list, please click

here.

You can also send a reply to this message with "unsubscribe" in the subject

line.

Democratic Congressional Campaign Committee
9:17 a.m. ET
[name], it's today

--

[url]

Backed by a $X million ad blitz from the Koch brothers, House Republicans are holding a stunt vote this afternoon to repeal Obamacare.

The next few days are critical. Right-wing SuperPACs, big insurance companies, and the Tea Party base are all lined up to go on the attack against President Obama and Congressional Democrats for refusing to back away from health care reform.

We have to respond immediately.

Stand with President Obama: Donate $X or more to our Health Care Rapid Response Fund today

A new Washington Post poll shows that support for health care reform has gone up eight points into a dead even tie -- 47% in support and 47% opposed.

We have to continue going on offense and hold Republicans accountable for putting insurance company profits over the middle class. Will you help us raise $X for our Rapid Response Fund today?

[url]

Thanks,

Steve

Rep. Steve Israel

DCCC Chairman

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003

202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | To unsubscribe, click here: [url]

Change or update your email address and contact information by clicking here.

4:31 p.m. ET
BREAKING: Health Care Repeal

--

Moments ago, House Republicans voted to repeal President Obama’s health care law and to take away your patient protections.

It’s the 33rd time -- yes, the 33rd time -- that they’ve tried to strike down reform.

If you’ve had enough of Tea Party Republicans’ relentless campaign to tear down President Obama and progress for the American people, then send them a message today.

Stand with President Obama: Donate $X or more to defeat Tea Party Republicans

Thank you,

Nancy

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003

202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | To unsubscribe, click here: [url]

Change or update your email address and contact information by clicking here.

--

Moments ago, House Republicans voted to repeal President Obama’s health care law.

It’s the 31st time -- yes, the 31st time -- that they’ve tried to strike down reform.

If you’ve had enough of Speaker Boehner, Eric Cantor, and Tea Party Republicans’ relentless campaign to tear down President Obama and progress for the American people, then send them a message today.

Stand with President Obama: Donate $X or more to defeat Tea Party Republicans

Thank you,

Nancy

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003

202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | To unsubscribe, click here: [url]

Change or update your email address and contact information by clicking here.





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