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Reverse-Engineering the 2012 Campaign

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2 email variations

61

recipients



I hope I made you proud out there explaining the vision we share for this country.

Now we need to go win this election -- the most important thing that will happen tonight is what you do or don't do to help in the little time we have left:

[url]

Barack

- Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible

15

recipients



I hope I made you proud out there explaining the vision we share for this country.

Now we need to go win this election -- the most important thing that will happen tonight is what you do or don't do to help in the little time we have left.

Because you've saved your payment information, your donation will go through immediately:

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

Or donate another amount:

[url]

Barack

Contributions or gifts to Obama for America are not tax deductible

Subject: Hey

From: info@barackobama.com

Sent: Oct. 3, 2012, 10:41 p.m.




I hope I made you proud out there explaining the vision we share for this country.

Now we need to go win this election -- the most important thing that will happen tonight is what you do or don't do to help in the little time we have left:

[url]

Barack

- Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible

 

Compare variations

Subject: Hey

From: info@barackobama.com

Sent: Oct. 3, 2012, 10:41 p.m.




I hope I made you proud out there explaining the vision we share for this country.

Now we need to go win this election -- the most important thing that will happen tonight is what you do or don't do to help in the little time we have left:

[url]

Barack

- Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible



I hope I made you proud out there explaining the vision we share for this country.

Now we need to go win this election -- the most important thing that will happen tonight is what you do or don't do to help in the little time we have left:

[url]

Barack

- Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible



I hope I made you proud out there explaining the vision we share for this country.

Now we need to go win this election -- the most important thing that will happen tonight is what you do or don't do to help in the little time we have left.

Because you've saved your payment information, your donation will go through immediately:

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

Or donate another amount:

[url]

Barack

Contributions or gifts to Obama for America are not tax deductible