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Reverse-Engineering the 2012 Campaign

High five!

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4 email variations

31

recipients



Thanks for being a part of this campaign. Your support means a lot.

[url]

Let's go win this thing.

Obama for America

--------------------------------------------------------------------- Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

27

recipients

Obama - Biden --

Thanks for being a part of this campaign. Your support means a lot.

The President gives too many fives for one GIF! The President gives too many fives for one GIF! The President gives too many fives for one GIF! The President gives too many fives for one GIF!

[url]

Let's go win this thing.

Obama for America

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

9

recipients

Obama - Biden --

Thanks for being a part of this campaign. Your support means a lot. Because you've saved your payment information, your donation will go through immediately -- and get put right to work building this campaign in the time we've got left.

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

The President gives too many fives for one GIF. One for you... one for you... and one for you!

Or donate another amount:

[url]

Let's go win this thing.

Obama for America

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

9

recipients



Thanks for being a part of this campaign. Your support means a lot. Because you've saved your payment information, your donation will go through immediately:

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

Or donate another amount:

[url]

Let's go win this thing.

Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Subject: High five!

From: info@barackobama.com

Sent: Aug. 24, 2012, 4:32 a.m.




Thanks for being a part of this campaign. Your support means a lot.

[url]

Let's go win this thing.

Obama for America

--------------------------------------------------------------------- Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

 

Compare variations

Subject: High five!

From: info@barackobama.com

Sent: Aug. 24, 2012, 4:32 a.m.




Thanks for being a part of this campaign. Your support means a lot.

[url]

Let's go win this thing.

Obama for America

--------------------------------------------------------------------- Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.



Thanks for being a part of this campaign. Your support means a lot.

[url]

Let's go win this thing.

Obama for America

--------------------------------------------------------------------- Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Obama - Biden --

Thanks for being a part of this campaign. Your support means a lot.

The President gives too many fives for one GIF! The President gives too many fives for one GIF! The President gives too many fives for one GIF! The President gives too many fives for one GIF!

[url]

Let's go win this thing.

Obama for America

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Obama - Biden --

Thanks for being a part of this campaign. Your support means a lot. Because you've saved your payment information, your donation will go through immediately -- and get put right to work building this campaign in the time we've got left.

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

The President gives too many fives for one GIF. One for you... one for you... and one for you!

Or donate another amount:

[url]

Let's go win this thing.

Obama for America

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.



Thanks for being a part of this campaign. Your support means a lot. Because you've saved your payment information, your donation will go through immediately:

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

QUICK DONATE: $X

Or donate another amount:

[url]

Let's go win this thing.

Obama for America

Contributions or gifts to Obama for America are not tax deductible.