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Reverse-Engineering the 2012 Campaign

Join me in Boston on Tuesday

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2 email variations

12

recipients



[url] [url]

Mitt and I are looking forward to celebrating a Republican victory with our family, friends and campaign team on Election Night. For a few more hours, you can enter for a chance to join us in Boston for the party.

We're even covering airfare and accommodations for the lucky winner and his or her guest -- so don't miss out. It will be a lot of fun!

Don't delay -- contribute $X or more by 11:59 PM tonight to be automatically entered for your chance to win.

Paul Ryan

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Sunday, October 21, 2012 at 12:00 pm Eastern Daylight Time and ends on Sunday, November 4, 2012 at 11:59pm Eastern Standard Time "Entry Period" . Winners will be selected at two points in the Promotion. Entries must be received by October 29, 2012 and November 4, 2012 to be eligible for each successive drawing. Two 2 winners will receive the following Prize: two 2 round-trip coach class plane tickets, for use by the winner and a guest, within the continental United States, for use by the winner and a guest, to the Boston, Massachusetts metropolitan area "Destination" on a date to be determined by Sponsor, with an approximate retail value of $X; two 2 one-night hotel stays at the Destination, for use by the winner and a guest, with an approximate retail value of $X; ground transportation at the discretion of Sponsor, with an approximate retail value of $X and two 2 passes for the election night event, with no $X retail value. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules. The Sponsor is Romney Victory, Inc., P.O. Box [id], Boston, MA 02114.

[url] [url]

11

recipients

Romney-Ryan Friend,

This Tuesday is a moment to look into the future and imagine what we can do to put the past four years behind us and start building a new future.

I hope you'll enter for a chance to join me in Boston for Election Night, so that we can celebrate America's brighter future together.

Every entry helps the Republican team get closer to victory, but the contest closes at midnight so don't delay. We're even covering airfare and accommodations for the winner and a guest.

Contribute $X by 11:59 PM tonight to be automatically entered for a chance to join me at Tuesday night's celebration.

Thank you,

Mitt Romney

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Sunday, October 21, 2012 at 12:00 pm Eastern Daylight Time and ends on Sunday, November 4, 2012 at 11:59pm Eastern Standard Time "Entry Period" . Winners will be selected at two points in the Promotion. Entries must be received by October 29, 2012 and November 4, 2012 to be eligible for each successive drawing. Two 2 winners will receive the following Prize: two 2 round-trip coach class plane tickets, for use by the winner and a guest, within the continental United States, for use by the winner and a guest, to the Boston, Massachusetts metropolitan area "Destination" on a date to be determined by Sponsor, with an approximate retail value of $X; two 2 one-night hotel stays at the Destination, for use by the winner and a guest, with an approximate retail value of $X; ground transportation at the discretion of Sponsor, with an approximate retail value of $X and two 2 passes for the election night event, with no $X retail value. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules. The Sponsor is Romney Victory, Inc., P.O. Box [id], Boston, MA 02114.

Victory_Disclaimer

Subject: Only a few hours left

From: "Paul Ryan" <info@mittromney.com<mailto:info@mittromney.com>>

Sent: Nov. 4, 2012, 9:21 a.m.




[url] [url]

Mitt and I are looking forward to celebrating a Republican victory with our family, friends and campaign team on Election Night. For a few more hours, you can enter for a chance to join us in Boston for the party.

We're even covering airfare and accommodations for the lucky winner and his or her guest -- so don't miss out. It will be a lot of fun!

Don't delay -- contribute $X or more by 11:59 PM tonight to be automatically entered for your chance to win.

Paul Ryan

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Sunday, October 21, 2012 at 12:00 pm Eastern Daylight Time and ends on Sunday, November 4, 2012 at 11:59pm Eastern Standard Time "Entry Period" . Winners will be selected at two points in the Promotion. Entries must be received by October 29, 2012 and November 4, 2012 to be eligible for each successive drawing. Two 2 winners will receive the following Prize: two 2 round-trip coach class plane tickets, for use by the winner and a guest, within the continental United States, for use by the winner and a guest, to the Boston, Massachusetts metropolitan area "Destination" on a date to be determined by Sponsor, with an approximate retail value of $X; two 2 one-night hotel stays at the Destination, for use by the winner and a guest, with an approximate retail value of $X; ground transportation at the discretion of Sponsor, with an approximate retail value of $X and two 2 passes for the election night event, with no $X retail value. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules. The Sponsor is Romney Victory, Inc., P.O. Box [id], Boston, MA 02114.

[url] [url]

 

Compare variations

Subject: Only a few hours left

From: "Paul Ryan" <info@mittromney.com<mailto:info@mittromney.com>>

Sent: Nov. 4, 2012, 9:21 a.m.




[url] [url]

Mitt and I are looking forward to celebrating a Republican victory with our family, friends and campaign team on Election Night. For a few more hours, you can enter for a chance to join us in Boston for the party.

We're even covering airfare and accommodations for the lucky winner and his or her guest -- so don't miss out. It will be a lot of fun!

Don't delay -- contribute $X or more by 11:59 PM tonight to be automatically entered for your chance to win.

Paul Ryan

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Sunday, October 21, 2012 at 12:00 pm Eastern Daylight Time and ends on Sunday, November 4, 2012 at 11:59pm Eastern Standard Time "Entry Period" . Winners will be selected at two points in the Promotion. Entries must be received by October 29, 2012 and November 4, 2012 to be eligible for each successive drawing. Two 2 winners will receive the following Prize: two 2 round-trip coach class plane tickets, for use by the winner and a guest, within the continental United States, for use by the winner and a guest, to the Boston, Massachusetts metropolitan area "Destination" on a date to be determined by Sponsor, with an approximate retail value of $X; two 2 one-night hotel stays at the Destination, for use by the winner and a guest, with an approximate retail value of $X; ground transportation at the discretion of Sponsor, with an approximate retail value of $X and two 2 passes for the election night event, with no $X retail value. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules. The Sponsor is Romney Victory, Inc., P.O. Box [id], Boston, MA 02114.

[url] [url]



[url] [url]

Mitt and I are looking forward to celebrating a Republican victory with our family, friends and campaign team on Election Night. For a few more hours, you can enter for a chance to join us in Boston for the party.

We're even covering airfare and accommodations for the lucky winner and his or her guest -- so don't miss out. It will be a lot of fun!

Don't delay -- contribute $X or more by 11:59 PM tonight to be automatically entered for your chance to win.

Paul Ryan

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Sunday, October 21, 2012 at 12:00 pm Eastern Daylight Time and ends on Sunday, November 4, 2012 at 11:59pm Eastern Standard Time "Entry Period" . Winners will be selected at two points in the Promotion. Entries must be received by October 29, 2012 and November 4, 2012 to be eligible for each successive drawing. Two 2 winners will receive the following Prize: two 2 round-trip coach class plane tickets, for use by the winner and a guest, within the continental United States, for use by the winner and a guest, to the Boston, Massachusetts metropolitan area "Destination" on a date to be determined by Sponsor, with an approximate retail value of $X; two 2 one-night hotel stays at the Destination, for use by the winner and a guest, with an approximate retail value of $X; ground transportation at the discretion of Sponsor, with an approximate retail value of $X and two 2 passes for the election night event, with no $X retail value. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules. The Sponsor is Romney Victory, Inc., P.O. Box [id], Boston, MA 02114.

[url] [url]

Romney-Ryan Friend,

This Tuesday is a moment to look into the future and imagine what we can do to put the past four years behind us and start building a new future.

I hope you'll enter for a chance to join me in Boston for Election Night, so that we can celebrate America's brighter future together.

Every entry helps the Republican team get closer to victory, but the contest closes at midnight so don't delay. We're even covering airfare and accommodations for the winner and a guest.

Contribute $X by 11:59 PM tonight to be automatically entered for a chance to join me at Tuesday night's celebration.

Thank you,

Mitt Romney

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Sunday, October 21, 2012 at 12:00 pm Eastern Daylight Time and ends on Sunday, November 4, 2012 at 11:59pm Eastern Standard Time "Entry Period" . Winners will be selected at two points in the Promotion. Entries must be received by October 29, 2012 and November 4, 2012 to be eligible for each successive drawing. Two 2 winners will receive the following Prize: two 2 round-trip coach class plane tickets, for use by the winner and a guest, within the continental United States, for use by the winner and a guest, to the Boston, Massachusetts metropolitan area "Destination" on a date to be determined by Sponsor, with an approximate retail value of $X; two 2 one-night hotel stays at the Destination, for use by the winner and a guest, with an approximate retail value of $X; ground transportation at the discretion of Sponsor, with an approximate retail value of $X and two 2 passes for the election night event, with no $X retail value. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules. The Sponsor is Romney Victory, Inc., P.O. Box [id], Boston, MA 02114.

Victory_Disclaimer