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Reverse-Engineering the 2012 Campaign

Never be the same

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Contribute to the “Stop the Takeover” fund before midnight, and your contribution will be triple matched [url]

Barack Obama or Mitt Romney: the stakes are high, the choice is ours, the time is now.

The President has proven he can lead; Governor Romney lacks experience and possesses a dangerously simplistic view of the world.

But still the presidential race is too close to call and the Senate could go either way. Whether Democrats prevail is up to you, now.

If you don't power our 11-day, 11-state voter persuasion campaign before midnight – Romney could win. America will never be the same.

Please give $X now – before midnight. We need $X million in the next 15 hours to fight back against the Republican media onslaught and win in 11 battleground states. I'm counting on you.

Republicans had their chance to lead America and the result was disaster.

They're close to taking over again; we can't let that happen. We can't wait. You must act now – in the next 15 hours - and your gift will be triple matched!

Please help.

Madeleine Albright

Paid for by the Democratic Senatorial Campaign Committee, dscc.org, and not authorized by any candidate or candidate's committee. This message was sent to [email]. To unsubscribe from the DSCC's email list, please click here. You can also send a reply to this message with "unsubscribe" in the subject line.

Subject: Never be the same

From: info@dscc.org

Sent: Oct. 26, 2012, 10:11 a.m.




Contribute to the “Stop the Takeover” fund before midnight, and your contribution will be triple matched [url]

Barack Obama or Mitt Romney: the stakes are high, the choice is ours, the time is now.

The President has proven he can lead; Governor Romney lacks experience and possesses a dangerously simplistic view of the world.

But still the presidential race is too close to call and the Senate could go either way. Whether Democrats prevail is up to you, now.

If you don't power our 11-day, 11-state voter persuasion campaign before midnight – Romney could win. America will never be the same.

Please give $X now – before midnight. We need $X million in the next 15 hours to fight back against the Republican media onslaught and win in 11 battleground states. I'm counting on you.

Republicans had their chance to lead America and the result was disaster.

They're close to taking over again; we can't let that happen. We can't wait. You must act now – in the next 15 hours - and your gift will be triple matched!

Please help.

Madeleine Albright

Paid for by the Democratic Senatorial Campaign Committee, dscc.org, and not authorized by any candidate or candidate's committee. This message was sent to [email]. To unsubscribe from the DSCC's email list, please click here. You can also send a reply to this message with "unsubscribe" in the subject line.