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Reverse-Engineering the 2012 Campaign

You gotta see this:

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3 email variations

49

recipients



Obama - Biden

You gotta see this. We had video crew working behind the scenes at the convention to catch some of the most candid moments of pretty incredible week.

Check out this highlight reel -- and, if you can, chip in to keep up the momentum:

Watch: Three days in Charlotte

[url]

Marlon

Marlon Marshall Deputy National Field Director Obama for America

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

2

recipients



Since I got back from the convention in Charlotte, I haven't stopped thinking about it.

I might have watched this video more than a few times ... you gotta see it. It takes you behind the scenes and includes some of the more remarkable moments.

Check it out, and then, if you can, chip in $X or more:

[url]

The President said it best: We lift each other up. This video proves it without a doubt.

Keep doing what you're doing in these last 53 days. Remember when we thought 100 days was close??

Marlon

Marlon Marshall Deputy National Field Director Obama for America

P.S. -- Did you watch it yet? Watch it!

Contributions or gifts to Obama for America are not tax deductible.

2

recipients

Description: Obama - Biden

You gotta see this. We had a video crew working behind the scenes at the convention to catch some of the most candid moments of a pretty incredible week.

Check out this highlight reel -- and, if you can, chip in to keep up the momentum: Description: Watch: Three days in Charlotte

[url]

Marlon

Marlon Marshall Deputy National Field Director Obama for America

Description: Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Subject: Video: Behind the scenes at the convention

From: Marlon Marshall, BarackObama.com [mailto:info@barackobama.com]

Sent: Sept. 14, 2012, 4:16 p.m.




Obama - Biden

You gotta see this. We had video crew working behind the scenes at the convention to catch some of the most candid moments of pretty incredible week.

Check out this highlight reel -- and, if you can, chip in to keep up the momentum:

Watch: Three days in Charlotte

[url]

Marlon

Marlon Marshall Deputy National Field Director Obama for America

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

 

Compare variations

Subject: Video: Behind the scenes at the convention

From: Marlon Marshall, BarackObama.com [mailto:info@barackobama.com]

Sent: Sept. 14, 2012, 4:16 p.m.




Obama - Biden

You gotta see this. We had video crew working behind the scenes at the convention to catch some of the most candid moments of pretty incredible week.

Check out this highlight reel -- and, if you can, chip in to keep up the momentum:

Watch: Three days in Charlotte

[url]

Marlon

Marlon Marshall Deputy National Field Director Obama for America

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.



Obama - Biden

You gotta see this. We had video crew working behind the scenes at the convention to catch some of the most candid moments of pretty incredible week.

Check out this highlight reel -- and, if you can, chip in to keep up the momentum:

Watch: Three days in Charlotte

[url]

Marlon

Marlon Marshall Deputy National Field Director Obama for America

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.



Since I got back from the convention in Charlotte, I haven't stopped thinking about it.

I might have watched this video more than a few times ... you gotta see it. It takes you behind the scenes and includes some of the more remarkable moments.

Check it out, and then, if you can, chip in $X or more:

[url]

The President said it best: We lift each other up. This video proves it without a doubt.

Keep doing what you're doing in these last 53 days. Remember when we thought 100 days was close??

Marlon

Marlon Marshall Deputy National Field Director Obama for America

P.S. -- Did you watch it yet? Watch it!

Contributions or gifts to Obama for America are not tax deductible.

Description: Obama - Biden

You gotta see this. We had a video crew working behind the scenes at the convention to catch some of the most candid moments of a pretty incredible week.

Check out this highlight reel -- and, if you can, chip in to keep up the momentum: Description: Watch: Three days in Charlotte

[url]

Marlon

Marlon Marshall Deputy National Field Director Obama for America

Description: Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.