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Reverse-Engineering the 2012 Campaign

Stand with me tonight

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2 email variations

5

recipients



Tonight, I hope you saw exactly what's at stake in this election.

This race is neck and neck. What happens in the next three weeks will determine which side wins.

That's in your hands -- I'll be fighting as hard as I can, but I can't do this without you.

Stand with me tonight. Make a donation to support this campaign before tomorrow's final FEC deadline:

[url]

Thank you,

Barack

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Click here to unsubscribe from this mailing list.

5

recipients



Real quick -- tonight is the final FEC fundraising deadline of this campaign.

For me as a candidate, it's my last FEC deadline ever.

I know we've asked a lot of you these last 18 months. But it would mean a lot to me if you could chip in today.

Any donation, no matter how large or small, makes a difference -- to me, to the thousands of volunteers and organizers out there working to bring this election home, and to the millions of Americans counting on us.

If you can, please make a donation of $X or more before midnight:

[url]

Thank you -- for everything.

Barack

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Click here to unsubscribe from this mailing list.

Subject: Stand with me tonight

From: democraticparty@democrats.org

Sent: Oct. 16, 2012, 7:05 p.m.




Tonight, I hope you saw exactly what's at stake in this election.

This race is neck and neck. What happens in the next three weeks will determine which side wins.

That's in your hands -- I'll be fighting as hard as I can, but I can't do this without you.

Stand with me tonight. Make a donation to support this campaign before tomorrow's final FEC deadline:

[url]

Thank you,

Barack

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Click here to unsubscribe from this mailing list.

 

Compare variations

Subject: Stand with me tonight

From: democraticparty@democrats.org

Sent: Oct. 16, 2012, 7:05 p.m.




Tonight, I hope you saw exactly what's at stake in this election.

This race is neck and neck. What happens in the next three weeks will determine which side wins.

That's in your hands -- I'll be fighting as hard as I can, but I can't do this without you.

Stand with me tonight. Make a donation to support this campaign before tomorrow's final FEC deadline:

[url]

Thank you,

Barack

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Click here to unsubscribe from this mailing list.



Tonight, I hope you saw exactly what's at stake in this election.

This race is neck and neck. What happens in the next three weeks will determine which side wins.

That's in your hands -- I'll be fighting as hard as I can, but I can't do this without you.

Stand with me tonight. Make a donation to support this campaign before tomorrow's final FEC deadline:

[url]

Thank you,

Barack

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Click here to unsubscribe from this mailing list.



Real quick -- tonight is the final FEC fundraising deadline of this campaign.

For me as a candidate, it's my last FEC deadline ever.

I know we've asked a lot of you these last 18 months. But it would mean a lot to me if you could chip in today.

Any donation, no matter how large or small, makes a difference -- to me, to the thousands of volunteers and organizers out there working to bring this election home, and to the millions of Americans counting on us.

If you can, please make a donation of $X or more before midnight:

[url]

Thank you -- for everything.

Barack

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Click here to unsubscribe from this mailing list.