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Reverse-Engineering the 2012 Campaign

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Obama - Biden

I've written you quite a few emails. Today, I want to hear from you.

Because at 19 weeks out, every decision we make today is more important for this election than the decisions we made yesterday. From staffing plans to on-the-ground organizing strategies, these decisions will only get more important from here.

People like you -- supporters who have decided to chip in to own a piece of this campaign -- have a unique perspective on how we can grow the most effective grassroots army possible between now and November. You have a stake in this, so we want to hear it straight from you: What's working? How can we inspire more people to join us? And how's this election shaping up from your perspective?

Please take a minute to answer a couple questions here.

What you tell us is going to help shape our strategy to inspire other supporters to help grow this campaign. You'll help determine the very best way we can communicate the President's accomplishments to the rest of the country.

I'm asking you because supporters like you have driven this campaign from the very beginning. The President has counted on you to get us here, and how we move forward from now until November 6th is up to you.

So here's your opportunity to weigh in and let us know what you think:

[url]

Looking forward to hearing from you,

Thanks,

Messina

Jim Messina

Campaign Manager

Obama for America

Paid for by Obama for America

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Subject: Take our quick survey

From: "Jim Messina, BarackObama.com<http://BarackObama.com>" <info@barackobama.com<mailto:info@barackobama.com>>

Sent: June 23, 2012, 11:17 a.m.


Obama - Biden

I've written you quite a few emails. Today, I want to hear from you.

Because at 19 weeks out, every decision we make today is more important for this election than the decisions we made yesterday. From staffing plans to on-the-ground organizing strategies, these decisions will only get more important from here.

People like you -- supporters who have decided to chip in to own a piece of this campaign -- have a unique perspective on how we can grow the most effective grassroots army possible between now and November. You have a stake in this, so we want to hear it straight from you: What's working? How can we inspire more people to join us? And how's this election shaping up from your perspective?

Please take a minute to answer a couple questions here.

What you tell us is going to help shape our strategy to inspire other supporters to help grow this campaign. You'll help determine the very best way we can communicate the President's accomplishments to the rest of the country.

I'm asking you because supporters like you have driven this campaign from the very beginning. The President has counted on you to get us here, and how we move forward from now until November 6th is up to you.

So here's your opportunity to weigh in and let us know what you think:

[url]

Looking forward to hearing from you,

Thanks,

Messina

Jim Messina

Campaign Manager

Obama for America

Paid for by Obama for America

Update address | Unsubscribe