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Reverse-Engineering the 2012 Campaign

Thursday: LGBT phone bank in Los Angeles with Stuart Milk

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2 email variations

5

recipients



Thanks for standing with President Obama.

Now, the fight moves to November all of our progress is on the line.

We need all hands on deck, so Jim Messina is holding a call with campaign

volunteers on Friday at 1:00 p.m. CT to talk about where we go from here.

Sign up to volunteer today, and we'll send you the details to join the call:

[url]

Thanks,

Obama for America

P.S. If you feel like celebrating, check out our "I like Obamacare"

gear on the Obama 2012 store to show off your support:

[url]

2

recipients

Thanks for standing with Lilly Ledbetter in the fight for equal pay.

Now, join a special group of leaders in this campaign who will be the first to know and take action on important issues like this one.

Join Women for Obama here:

[url]

Or, take a moment to share Lilly's letter with friends and family here:

[url]

Thanks for all you're doing,

Obama for America

Subject: Thanks for adding your name

From: info@barackobama.com

Sent: June 5, 2012, 9:18 p.m.




Thanks for standing with President Obama.

Now, the fight moves to November all of our progress is on the line.

We need all hands on deck, so Jim Messina is holding a call with campaign

volunteers on Friday at 1:00 p.m. CT to talk about where we go from here.

Sign up to volunteer today, and we'll send you the details to join the call:

[url]

Thanks,

Obama for America

P.S. If you feel like celebrating, check out our "I like Obamacare"

gear on the Obama 2012 store to show off your support:

[url]

 

Compare variations

Subject: Thanks for adding your name

From: info@barackobama.com

Sent: June 5, 2012, 9:18 p.m.




Thanks for standing with President Obama.

Now, the fight moves to November all of our progress is on the line.

We need all hands on deck, so Jim Messina is holding a call with campaign

volunteers on Friday at 1:00 p.m. CT to talk about where we go from here.

Sign up to volunteer today, and we'll send you the details to join the call:

[url]

Thanks,

Obama for America

P.S. If you feel like celebrating, check out our "I like Obamacare"

gear on the Obama 2012 store to show off your support:

[url]



Thanks for standing with President Obama.

Now, the fight moves to November all of our progress is on the line.

We need all hands on deck, so Jim Messina is holding a call with campaign

volunteers on Friday at 1:00 p.m. CT to talk about where we go from here.

Sign up to volunteer today, and we'll send you the details to join the call:

[url]

Thanks,

Obama for America

P.S. If you feel like celebrating, check out our "I like Obamacare"

gear on the Obama 2012 store to show off your support:

[url]

Thanks for standing with Lilly Ledbetter in the fight for equal pay.

Now, join a special group of leaders in this campaign who will be the first to know and take action on important issues like this one.

Join Women for Obama here:

[url]

Or, take a moment to share Lilly's letter with friends and family here:

[url]

Thanks for all you're doing,

Obama for America