ProPublica

Journalism in the Public Interest

Cancel

Message Machine

Reverse-Engineering the 2012 Campaign

Three things you can do right now

Did you get a version of this email, or any other campaign email? Join this project to see how political campaigns are targeting you by forwarding it to emails@messagemachine.propublica.org. If you're already signed up, log in.

 

2 email variations

9

recipients



The polls are closing in a few hours.

If you've got any nervous energy, there's plenty you can do right now to have an impact on the results tonight:

1 First, make sure you vote, if you haven't yet. You can find your polling place here:

[url]

2 Then, forward this message to everyone you know to make sure they vote, too. And remind your friends in battleground states on Facebook to go vote:

[url]

3 Finally, jump on our call tool to reach voters in key states to make sure that they know where they can go vote -- and that they do it:

[url]

All of our hard work comes down to what happens right now. Let's not leave anything to chance.

Michelle

----- Already voted? Let us know.





Donate

PAID FOR BY OBAMA VICTORY FUND 2012, A JOINT FUNDRAISING COMMITTEE AUTHORIZED BY OBAMA FOR AMERICA, THE DEMOCRATIC NATIONAL COMMITTEE, AND THE STATE DEMOCRATIC PARTIES IN THE FOLLOWING STATES: CO, FL, IA, NV, NH, NC, OH, PA, VA, AND WI.

Contributions or gifts to Obama Victory Fund 2012 are not tax deductible.

The first $X from a contributor to Obama Victory Fund 2012 will be allocated to Obama for America, designated for the general election. The next $X from a contributor will be allocated to the Democratic National Committee. Any additional amount s from a contributor will be divided among the State Democratic Party Committees as follows, up to $X per committee and subject to the biennial aggregate limits: OH 24% , FL 15% ; WI 12% ; IA 10% ; NV 10% ; VA 9% ; CO 7% ; NC 7% ; PA 3% ; and NH 3% . A contributor may designate a contribution for a particular participant. This allocation formula may change if following it would result in an excessive contribution. Contributions will be used in connection with a Federal election, may be spent on any activities of the participants as each committee determines in its sole discretion, and will not be earmarked for any particular candidate

2

recipients

Obama - Biden --

The polls are closed in your state, but ELECTION DAY ISN'T OVER.

and you still have time to put us over the top.

So pick up the phone and CALL, CALL, CALL!

Yes, I'm in

equal pay for women, making college more affordable, and the idea that everyone in America should have a fair shot at success -- then this couldn't be more urgent.

We have to fight all the way to the very end.

In an election that could actually come down to a handful of votes, your calls could be the difference:

[url]

This is it! Fired up??

Jeremy

Jeremy Bird National Field Director Obama for America





Donate

PAID FOR BY OBAMA VICTORY FUND 2012, A JOINT FUNDRAISING COMMITTEE AUTHORIZED BY OBAMA FOR AMERICA, THE DEMOCRATIC NATIONAL COMMITTEE, AND THE STATE DEMOCRATIC PARTIES IN THE FOLLOWING STATES: CO, FL, IA, NV, NH, NC, OH, PA, VA, AND WI.

Contributions or gifts to Obama Victory Fund 2012 are not tax deductible.

The first $X from a contributor to Obama Victory Fund 2012 will be allocated to Obama for America, designated for the general election. The next $X from a contributor will be allocated to the Democratic National Committee. Any additional amount s from a contributor will be divided among the State Democratic Party Committees as follows, up to $X per committee and subject to the biennial aggregate limits: OH 24% , FL 15% ; WI 12% ; IA 10% ; NV 10% ; VA 9% ; CO 7% ; NC 7% ; PA 3% ; and NH 3% . A contributor may designate a contribution for a particular participant. This allocation formula may change if following it would result in an excessive contribution. Contributions will be used in connection with a Federal election, may be spent on any activities of the participants as each committee determines in its sole discretion, and will not be earmarked for any particular candidate.

Subject: Three things you can do right now

From: info@barackobama.com

Sent: Nov. 6, 2012, 7:04 p.m.




The polls are closing in a few hours.

If you've got any nervous energy, there's plenty you can do right now to have an impact on the results tonight:

1 First, make sure you vote, if you haven't yet. You can find your polling place here:

[url]

2 Then, forward this message to everyone you know to make sure they vote, too. And remind your friends in battleground states on Facebook to go vote:

[url]

3 Finally, jump on our call tool to reach voters in key states to make sure that they know where they can go vote -- and that they do it:

[url]

All of our hard work comes down to what happens right now. Let's not leave anything to chance.

Michelle

----- Already voted? Let us know.





Donate

PAID FOR BY OBAMA VICTORY FUND 2012, A JOINT FUNDRAISING COMMITTEE AUTHORIZED BY OBAMA FOR AMERICA, THE DEMOCRATIC NATIONAL COMMITTEE, AND THE STATE DEMOCRATIC PARTIES IN THE FOLLOWING STATES: CO, FL, IA, NV, NH, NC, OH, PA, VA, AND WI.

Contributions or gifts to Obama Victory Fund 2012 are not tax deductible.

The first $X from a contributor to Obama Victory Fund 2012 will be allocated to Obama for America, designated for the general election. The next $X from a contributor will be allocated to the Democratic National Committee. Any additional amount s from a contributor will be divided among the State Democratic Party Committees as follows, up to $X per committee and subject to the biennial aggregate limits: OH 24% , FL 15% ; WI 12% ; IA 10% ; NV 10% ; VA 9% ; CO 7% ; NC 7% ; PA 3% ; and NH 3% . A contributor may designate a contribution for a particular participant. This allocation formula may change if following it would result in an excessive contribution. Contributions will be used in connection with a Federal election, may be spent on any activities of the participants as each committee determines in its sole discretion, and will not be earmarked for any particular candidate

 

Compare variations

Subject: Three things you can do right now

From: info@barackobama.com

Sent: Nov. 6, 2012, 7:04 p.m.




The polls are closing in a few hours.

If you've got any nervous energy, there's plenty you can do right now to have an impact on the results tonight:

1 First, make sure you vote, if you haven't yet. You can find your polling place here:

[url]

2 Then, forward this message to everyone you know to make sure they vote, too. And remind your friends in battleground states on Facebook to go vote:

[url]

3 Finally, jump on our call tool to reach voters in key states to make sure that they know where they can go vote -- and that they do it:

[url]

All of our hard work comes down to what happens right now. Let's not leave anything to chance.

Michelle

----- Already voted? Let us know.





Donate

PAID FOR BY OBAMA VICTORY FUND 2012, A JOINT FUNDRAISING COMMITTEE AUTHORIZED BY OBAMA FOR AMERICA, THE DEMOCRATIC NATIONAL COMMITTEE, AND THE STATE DEMOCRATIC PARTIES IN THE FOLLOWING STATES: CO, FL, IA, NV, NH, NC, OH, PA, VA, AND WI.

Contributions or gifts to Obama Victory Fund 2012 are not tax deductible.

The first $X from a contributor to Obama Victory Fund 2012 will be allocated to Obama for America, designated for the general election. The next $X from a contributor will be allocated to the Democratic National Committee. Any additional amount s from a contributor will be divided among the State Democratic Party Committees as follows, up to $X per committee and subject to the biennial aggregate limits: OH 24% , FL 15% ; WI 12% ; IA 10% ; NV 10% ; VA 9% ; CO 7% ; NC 7% ; PA 3% ; and NH 3% . A contributor may designate a contribution for a particular participant. This allocation formula may change if following it would result in an excessive contribution. Contributions will be used in connection with a Federal election, may be spent on any activities of the participants as each committee determines in its sole discretion, and will not be earmarked for any particular candidate



The polls are closing in a few hours.

If you've got any nervous energy, there's plenty you can do right now to have an impact on the results tonight:

1 First, make sure you vote, if you haven't yet. You can find your polling place here:

[url]

2 Then, forward this message to everyone you know to make sure they vote, too. And remind your friends in battleground states on Facebook to go vote:

[url]

3 Finally, jump on our call tool to reach voters in key states to make sure that they know where they can go vote -- and that they do it:

[url]

All of our hard work comes down to what happens right now. Let's not leave anything to chance.

Michelle

----- Already voted? Let us know.





Donate

PAID FOR BY OBAMA VICTORY FUND 2012, A JOINT FUNDRAISING COMMITTEE AUTHORIZED BY OBAMA FOR AMERICA, THE DEMOCRATIC NATIONAL COMMITTEE, AND THE STATE DEMOCRATIC PARTIES IN THE FOLLOWING STATES: CO, FL, IA, NV, NH, NC, OH, PA, VA, AND WI.

Contributions or gifts to Obama Victory Fund 2012 are not tax deductible.

The first $X from a contributor to Obama Victory Fund 2012 will be allocated to Obama for America, designated for the general election. The next $X from a contributor will be allocated to the Democratic National Committee. Any additional amount s from a contributor will be divided among the State Democratic Party Committees as follows, up to $X per committee and subject to the biennial aggregate limits: OH 24% , FL 15% ; WI 12% ; IA 10% ; NV 10% ; VA 9% ; CO 7% ; NC 7% ; PA 3% ; and NH 3% . A contributor may designate a contribution for a particular participant. This allocation formula may change if following it would result in an excessive contribution. Contributions will be used in connection with a Federal election, may be spent on any activities of the participants as each committee determines in its sole discretion, and will not be earmarked for any particular candidate

Obama - Biden --

The polls are closed in your state, but ELECTION DAY ISN'T OVER.

and you still have time to put us over the top.

So pick up the phone and CALL, CALL, CALL!

Yes, I'm in

equal pay for women, making college more affordable, and the idea that everyone in America should have a fair shot at success -- then this couldn't be more urgent.

We have to fight all the way to the very end.

In an election that could actually come down to a handful of votes, your calls could be the difference:

[url]

This is it! Fired up??

Jeremy

Jeremy Bird National Field Director Obama for America





Donate

PAID FOR BY OBAMA VICTORY FUND 2012, A JOINT FUNDRAISING COMMITTEE AUTHORIZED BY OBAMA FOR AMERICA, THE DEMOCRATIC NATIONAL COMMITTEE, AND THE STATE DEMOCRATIC PARTIES IN THE FOLLOWING STATES: CO, FL, IA, NV, NH, NC, OH, PA, VA, AND WI.

Contributions or gifts to Obama Victory Fund 2012 are not tax deductible.

The first $X from a contributor to Obama Victory Fund 2012 will be allocated to Obama for America, designated for the general election. The next $X from a contributor will be allocated to the Democratic National Committee. Any additional amount s from a contributor will be divided among the State Democratic Party Committees as follows, up to $X per committee and subject to the biennial aggregate limits: OH 24% , FL 15% ; WI 12% ; IA 10% ; NV 10% ; VA 9% ; CO 7% ; NC 7% ; PA 3% ; and NH 3% . A contributor may designate a contribution for a particular participant. This allocation formula may change if following it would result in an excessive contribution. Contributions will be used in connection with a Federal election, may be spent on any activities of the participants as each committee determines in its sole discretion, and will not be earmarked for any particular candidate.