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Reverse-Engineering the 2012 Campaign

You won't believe this

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Today we learned that Mitt Romney said this about Obama supporters to fellow millionaires at a closed-door fundraiser:

"There are 47 percent of the people who will vote for the President no matter what. All right, there are 47 percent who are with him, who are dependent upon government, who believe that they are victims, who believe the government has a responsibility to care for them, who believe that they are entitled to health care, to food, to housing, to you-name-it. That that's an entitlement. And the government should give it to them. And they will vote for this president no matter what...These are people who pay no income tax ...

"My job is not to worry about those people. I'll never convince them they should take personal responsibility and care for their lives." The man who spoke these words -- who demonstrates such disgust and disdain for half of our fellow Americans -- is the other side's choice for president of the United States. He wants to lead our country.

If we don't come through for President Obama right now, this will be the guy making big decisions that affect us and our families every single day.

There are only 50 days left in this campaign. Please make a donation today:

[url]

Messina

Jim Messina Campaign Manager Obama for America

Contributions or gifts to Obama for America are not tax deductible.

2

recipients



Mitt Romney, filmed in secrecy talking to wealthy donors at a closed-door fundraiser, shared his candid views about Obama supporters -- views you would never hear from him in public:

"There are 47 percent of the people who will vote for the President no matter what. All right, there are 47 percent who are with him, who are dependent upon government, who believe that they are victims, who believe the government has a responsibility to care for them, who believe that they are entitled to health care, to food, to housing, to you-name-it. That that's an entitlement. And the government should give it to them. And they will vote for this president no matter what ... These are people who pay no income tax ...

"My job is not to worry about those people. I'll never convince them they should take personal responsibility and care for their lives."

This is how our opponent in this election describes you -- the people who support the President. This man -- who demonstrates such disgust and disdain for half of our fellow Americans -- wants to be our president.

You get to decide what happens on November 6th. Donate $X or more today to support President Obama:

[url]

Thanks for all you do.

Messina

Jim Messina Campaign Manager Obama for America

--------------------------------------------------------------------- Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Subject: You won't believe this

From: info@barackobama.com

Sent: Sept. 17, 2012, 7:46 p.m.




Today we learned that Mitt Romney said this about Obama supporters to fellow millionaires at a closed-door fundraiser:

"There are 47 percent of the people who will vote for the President no matter what. All right, there are 47 percent who are with him, who are dependent upon government, who believe that they are victims, who believe the government has a responsibility to care for them, who believe that they are entitled to health care, to food, to housing, to you-name-it. That that's an entitlement. And the government should give it to them. And they will vote for this president no matter what...These are people who pay no income tax ...

"My job is not to worry about those people. I'll never convince them they should take personal responsibility and care for their lives." The man who spoke these words -- who demonstrates such disgust and disdain for half of our fellow Americans -- is the other side's choice for president of the United States. He wants to lead our country.

If we don't come through for President Obama right now, this will be the guy making big decisions that affect us and our families every single day.

There are only 50 days left in this campaign. Please make a donation today:

[url]

Messina

Jim Messina Campaign Manager Obama for America

Contributions or gifts to Obama for America are not tax deductible.

 

Compare variations

Subject: You won't believe this

From: info@barackobama.com

Sent: Sept. 17, 2012, 7:46 p.m.




Today we learned that Mitt Romney said this about Obama supporters to fellow millionaires at a closed-door fundraiser:

"There are 47 percent of the people who will vote for the President no matter what. All right, there are 47 percent who are with him, who are dependent upon government, who believe that they are victims, who believe the government has a responsibility to care for them, who believe that they are entitled to health care, to food, to housing, to you-name-it. That that's an entitlement. And the government should give it to them. And they will vote for this president no matter what...These are people who pay no income tax ...

"My job is not to worry about those people. I'll never convince them they should take personal responsibility and care for their lives." The man who spoke these words -- who demonstrates such disgust and disdain for half of our fellow Americans -- is the other side's choice for president of the United States. He wants to lead our country.

If we don't come through for President Obama right now, this will be the guy making big decisions that affect us and our families every single day.

There are only 50 days left in this campaign. Please make a donation today:

[url]

Messina

Jim Messina Campaign Manager Obama for America

Contributions or gifts to Obama for America are not tax deductible.



Today we learned that Mitt Romney said this about Obama supporters to fellow millionaires at a closed-door fundraiser:

"There are 47 percent of the people who will vote for the President no matter what. All right, there are 47 percent who are with him, who are dependent upon government, who believe that they are victims, who believe the government has a responsibility to care for them, who believe that they are entitled to health care, to food, to housing, to you-name-it. That that's an entitlement. And the government should give it to them. And they will vote for this president no matter what...These are people who pay no income tax ...

"My job is not to worry about those people. I'll never convince them they should take personal responsibility and care for their lives." The man who spoke these words -- who demonstrates such disgust and disdain for half of our fellow Americans -- is the other side's choice for president of the United States. He wants to lead our country.

If we don't come through for President Obama right now, this will be the guy making big decisions that affect us and our families every single day.

There are only 50 days left in this campaign. Please make a donation today:

[url]

Messina

Jim Messina Campaign Manager Obama for America

Contributions or gifts to Obama for America are not tax deductible.



Mitt Romney, filmed in secrecy talking to wealthy donors at a closed-door fundraiser, shared his candid views about Obama supporters -- views you would never hear from him in public:

"There are 47 percent of the people who will vote for the President no matter what. All right, there are 47 percent who are with him, who are dependent upon government, who believe that they are victims, who believe the government has a responsibility to care for them, who believe that they are entitled to health care, to food, to housing, to you-name-it. That that's an entitlement. And the government should give it to them. And they will vote for this president no matter what ... These are people who pay no income tax ...

"My job is not to worry about those people. I'll never convince them they should take personal responsibility and care for their lives."

This is how our opponent in this election describes you -- the people who support the President. This man -- who demonstrates such disgust and disdain for half of our fellow Americans -- wants to be our president.

You get to decide what happens on November 6th. Donate $X or more today to support President Obama:

[url]

Thanks for all you do.

Messina

Jim Messina Campaign Manager Obama for America

--------------------------------------------------------------------- Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.