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Reverse-Engineering the 2012 Campaign

big news

 

2 email variations

26

recipients

--

In 2004, an Illinois State Senator named Barack Obama stepped onto the stage at the Democratic National Convention and gave a speech that spoke to the heart of what it means to be an American. In 2008, his words inspired a nation to choose a new path forward.

In 2012, you could be there.

We're excited to announce that we'll be sending a lucky supporter and their guest to the Democratic National Convention in Charlotte!

If you contribute $X or more today, you will be automatically entered to win a trip to the convention -- hotel and airfare included! [url]

It's pretty rare that you get an opportunity to be a part of something that will be in the history books.

This is your chance. Don't miss out:

[url]

Nancy

Sweepstakes Rules and Restrictions [url] No purchase, payment, or contribution necessary to enter or win. Void where prohibited. Click here [url] to enter without contributing. Sweepstakes Information: You may enter by contributing. Alternatively, you may enter without making a contribution by clicking here [url] and following the directions to enter. Entries must be received by 11:59 p.m. EDT on July 31st, 2012. Sweepstakes only open to citizens of the U.S. and lawful permanent U.S. residents who are residents of the 50 United States and District of Columbia and 18 or older or of majority under applicable law . Prize consists of the following prize package: Transportation for two to Charlotte, NC and four nights of hotel accommodations for two approximate retail value $X . Winner's guest must be 18 or older or of majority under applicable law and meet other requirements as described in the Official Rules. Odds of winning depend on number of eligible entries received. Promotion is subject to Official Rules. Click here [url] for full Official Rules and details. Sponsor: Democratic Congressional Campaign Committee.

This message was emailed to: unsubscribe from this email list, please paste this URL into your browser: [url]

Paid for by the Democratic Congressional Campaign Committee. 430 South Capitol Street, S.E. Washington, D.C. 20003 202 863-1500 [url] Not authorized by any candidate or candidate's committee.

3

recipients



Shay'L --

In 2004, an Illinois Senator named Barack Obama stepped onto the stage at the Democratic National Convention and gave a speech that spoke to the heart of what it means to be an American. In 2008, his words inspired a nation to choose a new path forward.

In 2012, you could be there.

We're excited to announce that we'll be sending a lucky supporter and their guest to the Democratic National Convention in Charlotte!

If you contribute $X or more today, you will be automatically entered to win a trip to the convention -- hotel and airfare included!

It's pretty rare that you get an opportunity to be a part of something that will be in the history books.

This is your chance. Don't miss out:

[url]

Nancy

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | To unsubscribe, click here: [url] . Change or update your email address and contact information by clicking here .

Subject: big news

From: [email protected]

Sent: July 24, 2012, 12:40 p.m.


--

In 2004, an Illinois State Senator named Barack Obama stepped onto the stage at the Democratic National Convention and gave a speech that spoke to the heart of what it means to be an American. In 2008, his words inspired a nation to choose a new path forward.

In 2012, you could be there.

We're excited to announce that we'll be sending a lucky supporter and their guest to the Democratic National Convention in Charlotte!

If you contribute $X or more today, you will be automatically entered to win a trip to the convention -- hotel and airfare included! [url]

It's pretty rare that you get an opportunity to be a part of something that will be in the history books.

This is your chance. Don't miss out:

[url]

Nancy

Sweepstakes Rules and Restrictions [url] No purchase, payment, or contribution necessary to enter or win. Void where prohibited. Click here [url] to enter without contributing. Sweepstakes Information: You may enter by contributing. Alternatively, you may enter without making a contribution by clicking here [url] and following the directions to enter. Entries must be received by 11:59 p.m. EDT on July 31st, 2012. Sweepstakes only open to citizens of the U.S. and lawful permanent U.S. residents who are residents of the 50 United States and District of Columbia and 18 or older or of majority under applicable law . Prize consists of the following prize package: Transportation for two to Charlotte, NC and four nights of hotel accommodations for two approximate retail value $X . Winner's guest must be 18 or older or of majority under applicable law and meet other requirements as described in the Official Rules. Odds of winning depend on number of eligible entries received. Promotion is subject to Official Rules. Click here [url] for full Official Rules and details. Sponsor: Democratic Congressional Campaign Committee.

This message was emailed to: unsubscribe from this email list, please paste this URL into your browser: [url]

Paid for by the Democratic Congressional Campaign Committee. 430 South Capitol Street, S.E. Washington, D.C. 20003 202 863-1500 [url] Not authorized by any candidate or candidate's committee.

 

Compare variations

Subject: big news

From: [email protected]

Sent: July 24, 2012, 12:40 p.m.


--

In 2004, an Illinois State Senator named Barack Obama stepped onto the stage at the Democratic National Convention and gave a speech that spoke to the heart of what it means to be an American. In 2008, his words inspired a nation to choose a new path forward.

In 2012, you could be there.

We're excited to announce that we'll be sending a lucky supporter and their guest to the Democratic National Convention in Charlotte!

If you contribute $X or more today, you will be automatically entered to win a trip to the convention -- hotel and airfare included! [url]

It's pretty rare that you get an opportunity to be a part of something that will be in the history books.

This is your chance. Don't miss out:

[url]

Nancy

Sweepstakes Rules and Restrictions [url] No purchase, payment, or contribution necessary to enter or win. Void where prohibited. Click here [url] to enter without contributing. Sweepstakes Information: You may enter by contributing. Alternatively, you may enter without making a contribution by clicking here [url] and following the directions to enter. Entries must be received by 11:59 p.m. EDT on July 31st, 2012. Sweepstakes only open to citizens of the U.S. and lawful permanent U.S. residents who are residents of the 50 United States and District of Columbia and 18 or older or of majority under applicable law . Prize consists of the following prize package: Transportation for two to Charlotte, NC and four nights of hotel accommodations for two approximate retail value $X . Winner's guest must be 18 or older or of majority under applicable law and meet other requirements as described in the Official Rules. Odds of winning depend on number of eligible entries received. Promotion is subject to Official Rules. Click here [url] for full Official Rules and details. Sponsor: Democratic Congressional Campaign Committee.

This message was emailed to: unsubscribe from this email list, please paste this URL into your browser: [url]

Paid for by the Democratic Congressional Campaign Committee. 430 South Capitol Street, S.E. Washington, D.C. 20003 202 863-1500 [url] Not authorized by any candidate or candidate's committee.

--

In 2004, an Illinois State Senator named Barack Obama stepped onto the stage at the Democratic National Convention and gave a speech that spoke to the heart of what it means to be an American. In 2008, his words inspired a nation to choose a new path forward.

In 2012, you could be there.

We're excited to announce that we'll be sending a lucky supporter and their guest to the Democratic National Convention in Charlotte!

If you contribute $X or more today, you will be automatically entered to win a trip to the convention -- hotel and airfare included! [url]

It's pretty rare that you get an opportunity to be a part of something that will be in the history books.

This is your chance. Don't miss out:

[url]

Nancy

Sweepstakes Rules and Restrictions [url] No purchase, payment, or contribution necessary to enter or win. Void where prohibited. Click here [url] to enter without contributing. Sweepstakes Information: You may enter by contributing. Alternatively, you may enter without making a contribution by clicking here [url] and following the directions to enter. Entries must be received by 11:59 p.m. EDT on July 31st, 2012. Sweepstakes only open to citizens of the U.S. and lawful permanent U.S. residents who are residents of the 50 United States and District of Columbia and 18 or older or of majority under applicable law . Prize consists of the following prize package: Transportation for two to Charlotte, NC and four nights of hotel accommodations for two approximate retail value $X . Winner's guest must be 18 or older or of majority under applicable law and meet other requirements as described in the Official Rules. Odds of winning depend on number of eligible entries received. Promotion is subject to Official Rules. Click here [url] for full Official Rules and details. Sponsor: Democratic Congressional Campaign Committee.

This message was emailed to: unsubscribe from this email list, please paste this URL into your browser: [url]

Paid for by the Democratic Congressional Campaign Committee. 430 South Capitol Street, S.E. Washington, D.C. 20003 202 863-1500 [url] Not authorized by any candidate or candidate's committee.



Shay'L --

In 2004, an Illinois Senator named Barack Obama stepped onto the stage at the Democratic National Convention and gave a speech that spoke to the heart of what it means to be an American. In 2008, his words inspired a nation to choose a new path forward.

In 2012, you could be there.

We're excited to announce that we'll be sending a lucky supporter and their guest to the Democratic National Convention in Charlotte!

If you contribute $X or more today, you will be automatically entered to win a trip to the convention -- hotel and airfare included!

It's pretty rare that you get an opportunity to be a part of something that will be in the history books.

This is your chance. Don't miss out:

[url]

Nancy

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | To unsubscribe, click here: [url] . Change or update your email address and contact information by clicking here .