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Reverse-Engineering the 2012 Campaign

Emails Sent on Aug. 18, 2012

Obama for America
10:58 a.m. ET
Sign my letter to the Romney campaign



When Barack Obama first ran for president, he released eight years of tax returns and has continued to release his returns every year in the White House.

Mitt Romney: Just one full year.

Ignoring calls from the public, the press, and even members of his own party, Romney is refusing to disclose several years of returns and it's raising more questions than he's been willing to answer. He says we'll never be satisfied no matter how many years he releases. So I am committing to something:

I wrote a letter to the Romney campaign, asking for the release of just five years of tax returns -- and if they do, our campaign in turn will commit to dropping the subject of releasing more returns.

There are no excuses that are acceptable for someone who wants to be elected president. If he has nothing to hide, there is absolutely no reason not to follow three decades of precedent and come clean with the American people.

Add your name to the call for Romney to join President Obama in this basic act of transparency:

[url]

This issue isn't going away, and for good reason.

Romney is asking the American people to look at his experience in the private sector and trust him to execute his authority at the highest level of government, in the most powerful country in the world.

But that experience is raising serious questions, including why he started -- and continues to own -- a corporation offshore in Bermuda, why he keeps his finances offshore in the Cayman Islands, and why he opened a Swiss bank account.

Maybe there's a good explanation for all of it, but it's beside the point: If he wants to be president, Romney has an obligation to open up with the American people.

Tell Romney he should follow 30 years of precedent and release his tax returns -- just five years will do:

[url]

Messina

Jim Messina Campaign Manager Obama for America

----- Election Day is closer than you think -- make a donation to fund this campaign in the time we have left:

[url] --------------------------------------------------------------------- Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.



I sent the Romney campaign a note yesterday.

Mitt Romney has long said he won't follow the precedent his father set of releasing several years' worth of returns, as President Obama did during the 2008 campaign and has continued to do as President.

So I asked him if he'd release just five years of his tax returns to the public -- and all I've heard in response? "Thanks for the note."

If you think we all deserve better, speak up. Join me, and add your name to my letter demanding that Mitt Romney level with American voters.

Political candidates release their tax returns for a whole lot of reasons.

How a person manages their own finances reflects on how they would manage the finances of our country. They tell you what a candidate stands to gain, and lose, from a variety of policies -- like changes to our tax code. They tell you about a person's ethics, their priorities, and their commitment to transparency.

So you have to wonder why Mitt Romney thinks releasing one full year of his tax returns, and a vague commitment to release this year's returns "as soon as the accountants have that ready," is all that Americans deserve to know as we prepare to choose our next president.

But his 2010 release raises more questions than it answers:

Why did Romney keep millions of dollars in a Swiss bank account? Why does he have a shell corporation in Bermuda?

As voters, we shouldn't just be curious. We should be outraged about this. Because you know that as Romney vetted his new running mate, Paul Ryan, he asked for several full years of disclosure on his financial history. And when you play by two sets of rules before you even make it into office, it doesn't bode well for what's to come.

Even Richard Nixon released more years of returns than Romney has so far. Really, need I say more?

No one who cares about the outcome of this election should let this slide. Just five years of tax returns -- that's all we're asking.

Join me and help put the pressure on:

[url]

Messina

Jim Messina Campaign Manager Obama for America

----- Election Day is closer than you think -- make a donation to fund this campaign in the time we have left.

Contributions or gifts to Obama for America are not tax deductible.

Obama - Biden Cherrine

Friday morning, I sent a letter to Mitt Romney's campaign manager, asking that Romney release just five years of tax returns. And I made a commitment that, if he does, this campaign would not demand more.

You should add your name. Here's why:

Right now, our opponent is proposing a $X tax increase on middle-class families with kids in order to pay for tax breaks for millionaires like him.

He's asking Americans to put him in charge of their taxes, while refusing to come clean about his own.

This isn't going away because voters deserve better, and everyone but the Romney campaign seems to recognize that.

Call for Mitt Romney to join President Obama in this basic and traditional act of transparency: Add your name.

Romney's refusal to release his returns is raising more questions than he's been willing to answer.

According to the one full year of returns he has released, Romney paid 13.9% in taxes on his income. Thursday, he said he went back and looked, and has never paid less than 13% over the last ten years.

Now we're asking him to put his money where his mouth is.

It is absolutely relevant for us to ask how much a presidential candidate paid in taxes, if he sheltered his money or tried to get out of paying taxes at all, why he started and continues to own a corporation offshore in Bermuda, why he keeps his finances offshore in the Cayman Islands, and why he opened a Swiss bank account.

In refusing to be transparent about it, he's not only breaking the trust he's asking voters to place in him, but also three decades of precedent that began with his own father's presidential campaign in 1968.

This issue isn't going away, and for good reason. Tell Romney to follow 30 years of precedent and release his tax returns:

[url]

Messina

Jim Messina Campaign Manager Obama for America

- Election Day is closer than you think make a donation to fund this campaign in the time we have left.

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

5:29 p.m. ET
Video: President Obama at his best



This video, right here, explains why I'm working day in and day out to win this election. When the hours are long and the fight is hard, I know that what we're doing will make a real difference in people's lives.

You have to watch this video -- and then share it with whoever you think needs to see it. It gave me chills:

[url]

Jen

Jen O'Malley Dillon Deputy Campaign Manager Obama for America

P.S. -- If you think this speech is great, just wait until the convention. You could see the President's acceptance speech in person, right up front with the First Lady. Pitch in $X or whatever you can, and you'll be automatically entered to fly with a guest to Charlotte and meet Barack Obama before he goes on stage:

[url]

No purchase, payment, or contribution necessary to enter or win. Contributing will not improve chances of winning. Void where prohibited. Entries must be received by August 21st, 2012. You may enter by contributing to Obama for America here, [url] or click here, [url] to enter without contributing. Two 2 winners will each receive the following prize package: round-trip tickets for winner and a guest from within the 50 U.S. States, DC, or Puerto Rico to a destination in or near Charlotte, North Carolina; hotel accommodations; and tickets for winner and a guest to one or more speeches, events and/or proceedings at the Democratic National Convention, as well as the opportunity to meet President Obama and Michelle Obama, on a date, at a venue and for a duration to be determined by Sponsor approximate retail value of all prizes $X . Odds of winning depend on number of entries received and timing of entries received. Promotion open only to U.S. citizens or lawful permanent U.S. residents who are legal residents of 50 United States, District of Columbia and Puerto Rico, and 18 or older or age of majority under applicable law . Promotion subject to Official Rules, [url] and additional restrictions on eligibility. Sponsor: Obama for America, 130 E. Randolph St., Chicago, IL 60601.

--------------------------------------------------------------------- Paid for by Obama for America



Some people have pump-up music. I've got this video.

I promise, when your knuckles are blistered from knocking on doors and your throat is hoarse from making phone calls, this will be the video that reminds you why we're in this together:

[url]

Jen

Jen O'Malley Dillon Deputy Campaign Manager Obama for America

P.S. -- If you think this speech is great, just wait until the convention. You could see the President's acceptance speech in person, right up front with the First Lady. Pitch in $X or whatever you can, and you'll be automatically entered to fly with a guest to Charlotte and meet Barack Obama before he goes on stage:

[url]

No purchase, payment, or contribution necessary to enter or win. Contributing will not improve chances of winning. Void where prohibited. Entries must be received by August 21st, 2012. You may enter by contributing to Obama for America here, [url] or click here, [url] to enter without contributing. Two 2 winners will each receive the following prize package: round-trip tickets for winner and a guest from within the 50 U.S. States, DC, or Puerto Rico to a destination in or near Charlotte, North Carolina; hotel accommodations; and tickets for winner and a guest to one or more speeches, events and/or proceedings at the Democratic National Convention, as well as the opportunity to meet President Obama and Michelle Obama, on a date, at a venue and for a duration to be determined by Sponsor approximate retail value of all prizes $X . Odds of winning depend on number of entries received and timing of entries received. Promotion open only to U.S. citizens or lawful permanent U.S. residents who are legal residents of 50 United States, District of Columbia and Puerto Rico, and 18 or older or age of majority under applicable law . Promotion subject to Official Rules, [url] and additional restrictions on eligibility. Sponsor: Obama for America, 130 E. Randolph St., Chicago, IL 60601.

--------------------------------------------------------------------- Paid for by Obama for America

Forget whatever it is Mitt Romney said today for a second. The President has a message that will remind you what this election is all about, and why we're in this together. Watch this video from a campaign stop in Denver, then pass it on to anyone you think should see it:

[url]

Jen

Jen O'Malley Dillon Deputy Campaign Manager Obama for America P.S. -- If you think this speech is great, just wait until the convention. You could see the President's acceptance speech in person, right up front with the First Lady. Pitch in $X or whatever you can, and you'll be automatically entered to fly with a guest to Charlotte and meet Barack Obama before he goes on stage:

[url]

No purchase, payment, or contribution necessary to enter or win. Contributing will not improve chances of winning. Void where prohibited. Entries must be received by August 21st, 2012. You may enter by contributing to Obama for America here, [url] or click here, [url] to enter without contributing. Two 2 winners will each receive the following prize package: round-trip tickets for winner and a guest from within the 50 U.S. States, DC, or Puerto Rico to a destination in or near Charlotte, North Carolina; hotel accommodations; and tickets for winner and a guest to one or more speeches, events and/or proceedings at the Democratic National Convention, as well as the opportunity to meet President Obama and Michelle Obama, on a date, at a venue and for a duration to be determined by Sponsor approximate retail value of all prizes $X . Odds of winning depend on number of entries received and timing of entries received. Promotion open only to U.S. citizens or lawful permanent U.S. residents who are legal residents of 50 United States, District of Columbia and Puerto Rico, and 18 or older or age of majority under applicable law . Promotion subject to Official Rules, [url] and additional restrictions on eligibility. Sponsor: Obama for America, 130 E. Randolph St., Chicago, IL 60601.

--------------------------------------------------------------------- Paid for by Obama for America

Obama - Biden --

At the 2004 convention, an obscure state senator from Chicago named Barack Obama broke onto the national scene with one of the most inspirational speeches in modern political history.

And I wasn't there.

But the thing is -- I totally could have been. I gave my housemate my ticket for the night of then-Senator Obama's convention speech.

It was like that scene from "Good Will Hunting" where Robin Williams talks about giving away his ticket to the Red Sox game in which Carlton Fisk hit one of the most epic home runs in baseball history.

Except I didn't meet my future wife in a bar that night. I watched it all from home, kicking myself for being so damn nice.

Moral of the story? Don't miss your chance to be part of history.

Donate $X or whatever you can, and you'll be automatically entered to meet President Obama and the First Lady at the convention in Charlotte next month.

We'll fly you and a guest to Charlotte, where you'll have seats up front for the entire convention -- PLUS, you'll get to meet the President and sit with the First Lady during his big speech.

Donate now to be automatically entered:

[url]

Jeremy

Jeremy Bird National Field Director Obama for America

P.S. -- I actually did meet my future wife when I went to work for that guy Barack Obama's long-shot campaign four years later. And we're both working our hearts out right now to make sure he finishes the job. We're all-in for Obama -- and I hope you'll join us.

No purchase, payment, or contribution necessary to enter or win. Contributing will not improve chances of winning. Void where prohibited. Entries must be received by August 21st, 2012. You may enter by contributing to Obama for America

or click hereto enter without contributing. Two 2 winners will each receive the following prize package: round-trip tickets for winner and a guest from within the 50 U.S. States, DC, or Puerto Rico to a destination in or near Charlotte, North Carolina; hotel accommodations; and tickets for winner and a guest to one or more speeches, events and/or proceedings at the Democratic National Convention, as well as the opportunity to meet President Obama and Michelle Obama, on a date, at a venue and for a duration to be determined by Sponsor approximate retail value of all prizes $X . Odds of winning depend on number of entries received and timing of entries received. Promotion open only to U.S. citizens or lawful permanent U.S. residents who are legal residents of 50 United States, District of Columbia and Puerto Rico, and 18 or older or age of majority under applicable law . Promotion subject to Official Rulesand additional restrictions on eligibility. Sponsor: Obama for America, 130 E. Randolph St., Chicago, IL 60601. Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible.

Romney for President
5:08 a.m. ET
I built this

To view this email as a web page, go here.

Mitt

No one from the government was there when we were sweating it, when we were building this business. I'm proud of the business I've built, so I appreciate Mitt Romney for standing up for people like me. He knows the kind of hard work and dedication it takes to make a business successful.

I built this

We need a president who understands business. Who understands what it means to make payroll. Who understands what it means to grow an enterprise and to be successful. I think Mitt is the candidate for the job.

Show pride in your accomplishments -- and help Mitt and the Republican team win in November.

Get your built by us shirt here!

Shop the entire Built By Us Collection now!

Ross Murty Co-owner, Village Corner Deli Davenport, IA Victory_Disclaimer

Democratic Congressional Campaign Committee
6:24 a.m. ET
Excuse my French

--



Mitt Romney and Paul Ryan are going all-in on Medicare.

Here's their plan: blanket the airwaves with dishonest attacks on President Obama, then claim that Republicans are the ones trying to protect Medicare.

Excuse my French, but it's load of bull.

We have to get our own ads on the air and organizers on the ground ASAP to set the record straight.

Stand with President Obama: Donate $X or more to help us fight Republican attacks and set the record straight

They're outspending us, but the truth hurts the most. And the truth is. The Romney-Ryan plan would end Medicare. Period. With your help, we're going to make sure every voter knows about it.

Please donate $X or whatever you can to help us win this election and back up President Obama with Democratic majority:

[url]

Thanks,

Mike

Mike Ryan DCCC Policy Director

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | We believe that emails are a crucial way for our campaign to stay in touch with supporters. Click here if you'd like to unsubscribe from these messages. Change or update your email address by clicking here . Thanks for your support of Democrats!

--

Coming to a television commercial break near you: $X million of dishonest ads distorting President Obama's record.

We knew Boehner, Cantor, and the Republicans weren't going to give up the Speaker's gavel without a fight. And now, with Paul Ryan at the top of the ticket, they're doing anything and everything they can to hold on to power.

So here's the plan: we're going to call out their lies, hold Republicans accountable for voting to put millionaires before Medicare, and win a Democratic House for President Obama.

Sound good? Then we need you right now.

Donate $X or more to fight Republican attacks and win a Democratic House majority

Our polls show that if voters have the facts, we'll win. But now we're facing millions of dollars in dishonest attacks distorting President Obama's record.

Please donate $X or whatever you can to back up President Obama with a Democratic majority:

[url]

Thanks,

Mike

Mike Ryan DCCC Policy Director

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: | We believe that emails are a crucial way for our campaign to stay in touch with supporters. Click here if you'd like to unsubscribe from these messages. Change or update your email address by clicking here. Thanks for your support of Democrats!