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Reverse-Engineering the 2012 Campaign

Handful

 

2 email variations

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We have 12 Senate races that are so close that only a handful of votes will decide them. There's no margin for error. If Republicans win just four seats, we lose our Democratic majority. And we simply cannot let that happen. Democratic Senatorial Campaign Committee ------------------------------ 3-to-1 match. Contribute

We have 12 Senate races that are so close that only a handful of votes will decide them. There's no margin for error. If Republicans win just four seats, we lose our Democratic majority . And we simply cannot let that happen.

Indiana Senate candidate Richard Mourdock just reminded us again of how high the stakes are in this election when he described pregnancies resulting from the violent and vicious crime of rape as a "gift from God." Anyone with these kinds of views shouldn't be in the U.S. Senate.

If we don't deliver in the next 24 hours, Rove's brand-new, $X-million Super PAC smear job will sweep Republicans to total control in Washington.

Help put $X million into to our “Stop the Takeover Fund”. Give $X before midnight tomorrow and we'll match your gift 3-to-1. 24 hours left!

We can stop Richard Mourdock, Todd Akin and the rest of the GOP extremists from bringing their War on Women to the Senate, but we must act now. The races are so, so close. Stopping a Republican Senate takeover is entirely up to you.

We have just 12 days to knock on thousands of doors, win these races, and defend our majority.

Help put $X million into to our “Stop the Takeover Fund”. Give $X before midnight tomorrow and we'll match your gift 3-to-1. 24 hours left!

It's hard to believe that in 2012, we're still having to wage fights over birth control, or explain to GOP Senate candidates that the brutal crime of rape is never “legitimate” or “a gift from God.”

The stakes are way too high to sit this one out. We need you now – in the next 24 hours – to power our final sprint to Election Day. Give here: [url]

Thank you so much for standing with us to defend our Democratic majority and defeat the Republican's extremist agenda.

Barbara Boxer Contribute Paid for by the Democratic Senatorial Campaign Committee, dscc.org, and not authorized by any candidate or candidate's committee.

This message was sent to [email]. To unsubscribe from the DSCC's email list, please click here. You can also send a reply to this message with "unsubscribe" in the subject line.



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2

recipients



We have 12 Senate races that are so close that only a handful of votes will decide them. There's no margin for error. If Republicans win just four seats, we lose our Democratic majority. And we simply cannot let that happen.

________________________________

Subject: Handful

From: [email protected]

Sent: Oct. 25, 2012, 1:43 p.m.


We have 12 Senate races that are so close that only a handful of votes will decide them. There's no margin for error. If Republicans win just four seats, we lose our Democratic majority. And we simply cannot let that happen. Democratic Senatorial Campaign Committee ------------------------------ 3-to-1 match. Contribute

We have 12 Senate races that are so close that only a handful of votes will decide them. There's no margin for error. If Republicans win just four seats, we lose our Democratic majority . And we simply cannot let that happen.

Indiana Senate candidate Richard Mourdock just reminded us again of how high the stakes are in this election when he described pregnancies resulting from the violent and vicious crime of rape as a "gift from God." Anyone with these kinds of views shouldn't be in the U.S. Senate.

If we don't deliver in the next 24 hours, Rove's brand-new, $X-million Super PAC smear job will sweep Republicans to total control in Washington.

Help put $X million into to our “Stop the Takeover Fund”. Give $X before midnight tomorrow and we'll match your gift 3-to-1. 24 hours left!

We can stop Richard Mourdock, Todd Akin and the rest of the GOP extremists from bringing their War on Women to the Senate, but we must act now. The races are so, so close. Stopping a Republican Senate takeover is entirely up to you.

We have just 12 days to knock on thousands of doors, win these races, and defend our majority.

Help put $X million into to our “Stop the Takeover Fund”. Give $X before midnight tomorrow and we'll match your gift 3-to-1. 24 hours left!

It's hard to believe that in 2012, we're still having to wage fights over birth control, or explain to GOP Senate candidates that the brutal crime of rape is never “legitimate” or “a gift from God.”

The stakes are way too high to sit this one out. We need you now – in the next 24 hours – to power our final sprint to Election Day. Give here: [url]

Thank you so much for standing with us to defend our Democratic majority and defeat the Republican's extremist agenda.

Barbara Boxer Contribute Paid for by the Democratic Senatorial Campaign Committee, dscc.org, and not authorized by any candidate or candidate's committee.

This message was sent to [email]. To unsubscribe from the DSCC's email list, please click here. You can also send a reply to this message with "unsubscribe" in the subject line.



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Compare variations

Subject: Handful

From: [email protected]

Sent: Oct. 25, 2012, 1:43 p.m.


We have 12 Senate races that are so close that only a handful of votes will decide them. There's no margin for error. If Republicans win just four seats, we lose our Democratic majority. And we simply cannot let that happen. Democratic Senatorial Campaign Committee ------------------------------ 3-to-1 match. Contribute

We have 12 Senate races that are so close that only a handful of votes will decide them. There's no margin for error. If Republicans win just four seats, we lose our Democratic majority . And we simply cannot let that happen.

Indiana Senate candidate Richard Mourdock just reminded us again of how high the stakes are in this election when he described pregnancies resulting from the violent and vicious crime of rape as a "gift from God." Anyone with these kinds of views shouldn't be in the U.S. Senate.

If we don't deliver in the next 24 hours, Rove's brand-new, $X-million Super PAC smear job will sweep Republicans to total control in Washington.

Help put $X million into to our “Stop the Takeover Fund”. Give $X before midnight tomorrow and we'll match your gift 3-to-1. 24 hours left!

We can stop Richard Mourdock, Todd Akin and the rest of the GOP extremists from bringing their War on Women to the Senate, but we must act now. The races are so, so close. Stopping a Republican Senate takeover is entirely up to you.

We have just 12 days to knock on thousands of doors, win these races, and defend our majority.

Help put $X million into to our “Stop the Takeover Fund”. Give $X before midnight tomorrow and we'll match your gift 3-to-1. 24 hours left!

It's hard to believe that in 2012, we're still having to wage fights over birth control, or explain to GOP Senate candidates that the brutal crime of rape is never “legitimate” or “a gift from God.”

The stakes are way too high to sit this one out. We need you now – in the next 24 hours – to power our final sprint to Election Day. Give here: [url]

Thank you so much for standing with us to defend our Democratic majority and defeat the Republican's extremist agenda.

Barbara Boxer Contribute Paid for by the Democratic Senatorial Campaign Committee, dscc.org, and not authorized by any candidate or candidate's committee.

This message was sent to [email]. To unsubscribe from the DSCC's email list, please click here. You can also send a reply to this message with "unsubscribe" in the subject line.



--

We have 12 Senate races that are so close that only a handful of votes will decide them. There's no margin for error. If Republicans win just four seats, we lose our Democratic majority. And we simply cannot let that happen. Democratic Senatorial Campaign Committee ------------------------------ 3-to-1 match. Contribute

We have 12 Senate races that are so close that only a handful of votes will decide them. There's no margin for error. If Republicans win just four seats, we lose our Democratic majority . And we simply cannot let that happen.

Indiana Senate candidate Richard Mourdock just reminded us again of how high the stakes are in this election when he described pregnancies resulting from the violent and vicious crime of rape as a "gift from God." Anyone with these kinds of views shouldn't be in the U.S. Senate.

If we don't deliver in the next 24 hours, Rove's brand-new, $X-million Super PAC smear job will sweep Republicans to total control in Washington.

Help put $X million into to our “Stop the Takeover Fund”. Give $X before midnight tomorrow and we'll match your gift 3-to-1. 24 hours left!

We can stop Richard Mourdock, Todd Akin and the rest of the GOP extremists from bringing their War on Women to the Senate, but we must act now. The races are so, so close. Stopping a Republican Senate takeover is entirely up to you.

We have just 12 days to knock on thousands of doors, win these races, and defend our majority.

Help put $X million into to our “Stop the Takeover Fund”. Give $X before midnight tomorrow and we'll match your gift 3-to-1. 24 hours left!

It's hard to believe that in 2012, we're still having to wage fights over birth control, or explain to GOP Senate candidates that the brutal crime of rape is never “legitimate” or “a gift from God.”

The stakes are way too high to sit this one out. We need you now – in the next 24 hours – to power our final sprint to Election Day. Give here: [url]

Thank you so much for standing with us to defend our Democratic majority and defeat the Republican's extremist agenda.

Barbara Boxer Contribute Paid for by the Democratic Senatorial Campaign Committee, dscc.org, and not authorized by any candidate or candidate's committee.

This message was sent to [email]. To unsubscribe from the DSCC's email list, please click here. You can also send a reply to this message with "unsubscribe" in the subject line.



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We have 12 Senate races that are so close that only a handful of votes will decide them. There's no margin for error. If Republicans win just four seats, we lose our Democratic majority. And we simply cannot let that happen.

________________________________