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Reverse-Engineering the 2012 Campaign

here's the problem:

 

1 email variation

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Mitt Romney bounded off the stage on Wednesday night with a wide grin from cheek to cheek, proud of himself for delivering all the ‘zingers' his staff wrote up for him.

But here's the problem: he just made stuff up. By one count, he misled the nation 27 times in 38 minutes! On Medicare, on Obamacare, on taxes, on Wall Street Reform, on you name it... Mitt said whatever he had to to score political points.

Will you step up to help us call out Romney and the Republicans' lies before tonight's ad buy deadline?

Donate $X or whatever you can to fight Republicans' misleading attacks and back up President Obama with a Democratic majority

Remember when the Romney campaign said, "we're not going to let our campaign be dictated by fact checkers"? They weren't kidding. Now, it's up to us to do something about it.

Help us spread the truth about Republican attacks:

[url]

Thank you,

Robby

Robby Mook DCCC Executive Director

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | We believe that emails are a crucial way for our campaign to stay in touch with supporters. Click hereif you'd like to unsubscribe from these messages. Change or update your email address by clicking here. Thanks for your support of Democrats!

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Subject: here's the problem:

From: [email protected]

Sent: Oct. 5, 2012, 6:57 a.m.


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Mitt Romney bounded off the stage on Wednesday night with a wide grin from cheek to cheek, proud of himself for delivering all the ‘zingers' his staff wrote up for him.

But here's the problem: he just made stuff up. By one count, he misled the nation 27 times in 38 minutes! On Medicare, on Obamacare, on taxes, on Wall Street Reform, on you name it... Mitt said whatever he had to to score political points.

Will you step up to help us call out Romney and the Republicans' lies before tonight's ad buy deadline?

Donate $X or whatever you can to fight Republicans' misleading attacks and back up President Obama with a Democratic majority

Remember when the Romney campaign said, "we're not going to let our campaign be dictated by fact checkers"? They weren't kidding. Now, it's up to us to do something about it.

Help us spread the truth about Republican attacks:

[url]

Thank you,

Robby

Robby Mook DCCC Executive Director

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | We believe that emails are a crucial way for our campaign to stay in touch with supporters. Click hereif you'd like to unsubscribe from these messages. Change or update your email address by clicking here. Thanks for your support of Democrats!

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