ProPublica

Journalism in the Public Interest

Message Machine

Reverse-Engineering the 2012 Campaign

I just heard the news:

 

1 email variation

12

recipients



Alan --



This definitely isn't what Paul Ryan bargained for:

I was just told that we're 300 donations short of 10,000 since the debate last night. That's incredible!

Will you help us hit 10,000 donations before tonight's ad buy deadline?

Chip in $X or whatever you can right now.

This isn't just any other deadline -- it's one of the most important of the entire campaign, when we'll begin allocating our last resources in races nationwide.

Help us run the strongest possible campaign in these final days:

[url]

Thanks,

Nancy

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | We believe that emails are a crucial way for our campaign to stay in touch with supporters. Click here if you'd like to unsubscribe from these messages. Change or update your email address by clicking here . Thanks for your support of Democrats!

Subject: I just heard the news:

From: [email protected]

Sent: Oct. 12, 2012, 6:36 p.m.




Alan --



This definitely isn't what Paul Ryan bargained for:

I was just told that we're 300 donations short of 10,000 since the debate last night. That's incredible!

Will you help us hit 10,000 donations before tonight's ad buy deadline?

Chip in $X or whatever you can right now.

This isn't just any other deadline -- it's one of the most important of the entire campaign, when we'll begin allocating our last resources in races nationwide.

Help us run the strongest possible campaign in these final days:

[url]

Thanks,

Nancy

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | We believe that emails are a crucial way for our campaign to stay in touch with supporters. Click here if you'd like to unsubscribe from these messages. Change or update your email address by clicking here . Thanks for your support of Democrats!