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Reverse-Engineering the 2012 Campaign

Michael Jordan

 

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When Michael Jordan wrote a check to my campaign for U.S. Senate in 2004, I wasn't sure whether I should cash it or frame it.

Now Michael Jordan is taking his support to the next level. If you chip in $X or whatever you can today, you'll be automatically entered for a chance to meet both of us at an event later this month in New York City.

You're invited to bring a guest -- so if basketball isn't your game, I encourage you to bring someone in your life who might enjoy meeting Michael and me over dinner, and maybe even shooting some hoops with some of the other basketball stars, past and present.

Now, I don't know if I'll want to sprint up and down the court that night, but I'm always up to launch a few jump shots. If you join me, don't be surprised if I challenge you or your guest to play.

Tonight is the deadline to throw your name in -- and, today only, every entry counts for two. Make a donation, and you'll be automatically entered:

[url]

Barack

No purchase, payment, or contribution necessary to enter or win. Contributing will not improve chances of winning. Void where prohibited. Entries must be received by August 10th, 2012. You may enter by contributing to Obama for America

or click hereto enter without contributing. Two 2 winners will each receive the following prize package: round-trip tickets for winner and a guest from within the fifty U.S. States, DC, or Puerto Rico to a destination to be determined by Sponsor; hotel accommodations; and tickets for winner and a guest to an event with President Obama on a date, at a venue and for a duration to be determined by Sponsor approximate retail value of all prizes $X . Odds of winning depend on number of entries received and timing of entries received. Promotion open only to U.S. citizens, or lawful permanent U.S. residents who are legal residents of 50 United States, District of Columbia and Puerto Rico and 18 or older or age of majority under applicable law . Promotion subject to Official Rulesand additional restrictions on eligibility. Sponsor: Obama for America, 130 E. Randolph St., Chicago, IL 60601.

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible

Subject: Michael Jordan

From: [email protected]

Sent: Aug. 10, 2012, 11:02 a.m.




When Michael Jordan wrote a check to my campaign for U.S. Senate in 2004, I wasn't sure whether I should cash it or frame it.

Now Michael Jordan is taking his support to the next level. If you chip in $X or whatever you can today, you'll be automatically entered for a chance to meet both of us at an event later this month in New York City.

You're invited to bring a guest -- so if basketball isn't your game, I encourage you to bring someone in your life who might enjoy meeting Michael and me over dinner, and maybe even shooting some hoops with some of the other basketball stars, past and present.

Now, I don't know if I'll want to sprint up and down the court that night, but I'm always up to launch a few jump shots. If you join me, don't be surprised if I challenge you or your guest to play.

Tonight is the deadline to throw your name in -- and, today only, every entry counts for two. Make a donation, and you'll be automatically entered:

[url]

Barack

No purchase, payment, or contribution necessary to enter or win. Contributing will not improve chances of winning. Void where prohibited. Entries must be received by August 10th, 2012. You may enter by contributing to Obama for America

or click hereto enter without contributing. Two 2 winners will each receive the following prize package: round-trip tickets for winner and a guest from within the fifty U.S. States, DC, or Puerto Rico to a destination to be determined by Sponsor; hotel accommodations; and tickets for winner and a guest to an event with President Obama on a date, at a venue and for a duration to be determined by Sponsor approximate retail value of all prizes $X . Odds of winning depend on number of entries received and timing of entries received. Promotion open only to U.S. citizens, or lawful permanent U.S. residents who are legal residents of 50 United States, District of Columbia and Puerto Rico and 18 or older or age of majority under applicable law . Promotion subject to Official Rulesand additional restrictions on eligibility. Sponsor: Obama for America, 130 E. Randolph St., Chicago, IL 60601.

Paid for by Obama for America

Contributions or gifts to Obama for America are not tax deductible