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Reverse-Engineering the 2012 Campaign

We're choosing a winner at midnight

 

2 email variations

11

recipients

Romney-Ryan Friends,

Our "Grab a Bite with Paul Ryan" contest is a really cool opportunity for three lucky winners to meet the next vice president.

Don't miss your chance to enter this contest -- the first winner will be chosen at midnight tonight!

Donate $X by midnight tonight to be automatically entered.

Thanks and good luck!

Abe Adams Deputy Digital Director Romney for President, Inc. [url]

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Monday, September 24, 2012 at 12:00pm Eastern Daylight Time and ends on Friday, October 5, 2012 at 11:59pm Eastern Daylight Time "Entry Period" . Winners will be selected at two points in the Promotion. Entries must be received by September 28, 2012 and October 5, 2012 to be eligible for each successive drawing. Three 3 winners will receive the following Prize: two 2 round-trip coach class plane tickets within the continental United States, for use by the winner and a guest, on a date and to a Destination to be determined by Sponsor, with an approximate retail value of $X; two 2 one-night hotel stays at the Destination, with an approximate retail value of $X; ground transportation at the discretion of Sponsor, with an approximate retail value of $X; and one 1 meal for winner and guest at the Destination, with an approximate retail value of $X. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules. The Sponsor is Romney Victory, Inc., P.O. Box 149757, Boston, MA 02114. Victory_Disclaimer

11

recipients



Debate nights are always a big deal here in Boston. You never know who will stop by to watch with the team.

One time it was Governor Chris Christie. Next time, it could be you!

Donate $X today and you'll be automatically entered for a chance to experience debate night in Boston with the campaign.

Don't miss out -- it will be a great night. Donate today:

[url]

Thanks!

Ann Romney

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Friday, September 28, 2012 at 12:00 pm Eastern Daylight Time and ends on Monday, October 1, 2012 at 11:59pm Eastern Daylight Time "Entry Period" . All entries must be received by 11:59pm Eastern Daylight Time on Monday, October 1, 2012. One 1 winner will receive the following Prize: one 1 round-trip coach class plane ticket within the continental United States to the Boston, Massachusetts metropolitan area "Destination" on a date to be determined by Sponsor, with an approximate retail value of $X; one 1 two-night hotel stay at the Destination, with an approximate retail value of $X; and ground transportation at the discretion of Sponsor, with an approximate retail value of $X. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in theOfficial Rules. The Sponsor is Romney Victory, Inc., P.O. Box 149757, Boston, MA 02114.

Subject: We're choosing a winner at midnight

From: [email protected]

Sent: Sept. 28, 2012, 6:08 a.m.


Romney-Ryan Friends,

Our "Grab a Bite with Paul Ryan" contest is a really cool opportunity for three lucky winners to meet the next vice president.

Don't miss your chance to enter this contest -- the first winner will be chosen at midnight tonight!

Donate $X by midnight tonight to be automatically entered.

Thanks and good luck!

Abe Adams Deputy Digital Director Romney for President, Inc. [url]

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Monday, September 24, 2012 at 12:00pm Eastern Daylight Time and ends on Friday, October 5, 2012 at 11:59pm Eastern Daylight Time "Entry Period" . Winners will be selected at two points in the Promotion. Entries must be received by September 28, 2012 and October 5, 2012 to be eligible for each successive drawing. Three 3 winners will receive the following Prize: two 2 round-trip coach class plane tickets within the continental United States, for use by the winner and a guest, on a date and to a Destination to be determined by Sponsor, with an approximate retail value of $X; two 2 one-night hotel stays at the Destination, with an approximate retail value of $X; ground transportation at the discretion of Sponsor, with an approximate retail value of $X; and one 1 meal for winner and guest at the Destination, with an approximate retail value of $X. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules. The Sponsor is Romney Victory, Inc., P.O. Box 149757, Boston, MA 02114. Victory_Disclaimer

 

Compare variations

Subject: We're choosing a winner at midnight

From: [email protected]

Sent: Sept. 28, 2012, 6:08 a.m.


Romney-Ryan Friends,

Our "Grab a Bite with Paul Ryan" contest is a really cool opportunity for three lucky winners to meet the next vice president.

Don't miss your chance to enter this contest -- the first winner will be chosen at midnight tonight!

Donate $X by midnight tonight to be automatically entered.

Thanks and good luck!

Abe Adams Deputy Digital Director Romney for President, Inc. [url]

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Monday, September 24, 2012 at 12:00pm Eastern Daylight Time and ends on Friday, October 5, 2012 at 11:59pm Eastern Daylight Time "Entry Period" . Winners will be selected at two points in the Promotion. Entries must be received by September 28, 2012 and October 5, 2012 to be eligible for each successive drawing. Three 3 winners will receive the following Prize: two 2 round-trip coach class plane tickets within the continental United States, for use by the winner and a guest, on a date and to a Destination to be determined by Sponsor, with an approximate retail value of $X; two 2 one-night hotel stays at the Destination, with an approximate retail value of $X; ground transportation at the discretion of Sponsor, with an approximate retail value of $X; and one 1 meal for winner and guest at the Destination, with an approximate retail value of $X. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules. The Sponsor is Romney Victory, Inc., P.O. Box 149757, Boston, MA 02114. Victory_Disclaimer

Romney-Ryan Friends,

Our "Grab a Bite with Paul Ryan" contest is a really cool opportunity for three lucky winners to meet the next vice president.

Don't miss your chance to enter this contest -- the first winner will be chosen at midnight tonight!

Donate $X by midnight tonight to be automatically entered.

Thanks and good luck!

Abe Adams Deputy Digital Director Romney for President, Inc. [url]

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Monday, September 24, 2012 at 12:00pm Eastern Daylight Time and ends on Friday, October 5, 2012 at 11:59pm Eastern Daylight Time "Entry Period" . Winners will be selected at two points in the Promotion. Entries must be received by September 28, 2012 and October 5, 2012 to be eligible for each successive drawing. Three 3 winners will receive the following Prize: two 2 round-trip coach class plane tickets within the continental United States, for use by the winner and a guest, on a date and to a Destination to be determined by Sponsor, with an approximate retail value of $X; two 2 one-night hotel stays at the Destination, with an approximate retail value of $X; ground transportation at the discretion of Sponsor, with an approximate retail value of $X; and one 1 meal for winner and guest at the Destination, with an approximate retail value of $X. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in the Official Rules. The Sponsor is Romney Victory, Inc., P.O. Box 149757, Boston, MA 02114. Victory_Disclaimer



Debate nights are always a big deal here in Boston. You never know who will stop by to watch with the team.

One time it was Governor Chris Christie. Next time, it could be you!

Donate $X today and you'll be automatically entered for a chance to experience debate night in Boston with the campaign.

Don't miss out -- it will be a great night. Donate today:

[url]

Thanks!

Ann Romney

NO PURCHASE NECESSARY TO ENTER OR WIN A PRIZE. No contribution or payment of any kind is necessary to enter or win this Promotion. Making a contribution does not increase your chances of winning. To enter by making a contribution, click here. To enter without making a contribution, click here. Void where prohibited. The Promotion begins on Friday, September 28, 2012 at 12:00 pm Eastern Daylight Time and ends on Monday, October 1, 2012 at 11:59pm Eastern Daylight Time "Entry Period" . All entries must be received by 11:59pm Eastern Daylight Time on Monday, October 1, 2012. One 1 winner will receive the following Prize: one 1 round-trip coach class plane ticket within the continental United States to the Boston, Massachusetts metropolitan area "Destination" on a date to be determined by Sponsor, with an approximate retail value of $X; one 1 two-night hotel stay at the Destination, with an approximate retail value of $X; and ground transportation at the discretion of Sponsor, with an approximate retail value of $X. Approximate total retail value is $X. Odds of winning depend on the number of entries received. The Promotion is open to citizens and permanent residents green card holders of the United States who are legal residents of one of the fifty states, Puerto Rico, or the District of Columbia and are at least 18 years of age or the age of majority as determined by state law. Details and qualifications for participation in this Promotion may apply. Restrictions are listed in theOfficial Rules. The Sponsor is Romney Victory, Inc., P.O. Box 149757, Boston, MA 02114.