ProPublica

Journalism in the Public Interest

Message Machine

Reverse-Engineering the 2012 Campaign

WOW!!!

 

2 email variations

7

recipients

--

We're on the verge of reaching ONE MILLION donors to this campaign. We've never seen anything close to that!

It would send a blistering message to Mitt Romney and the Republicans if we can get there before the debate.

Right now, we're at 999,315 -- put us over the top!

Be a part of history: Donate $X or whatever you can to help us hit 1,000,000 donors before the debate.

When President Obama takes the stage against Mitt Romney tonight, let's make sure he knows he has 1,000,000 people like you standing behind him for a Democratic majority. It would mean a so much.

[url]

Thanks,

Steve

Rep. Steve Israel DCCC Chairman

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | We believe that emails are a crucial way for our campaign to stay in touch with supporters. Click hereif you'd like to unsubscribe from these messages. Change or update your email address by clicking here. Thanks for your support of Democrats!

--

2

recipients

--

We're on the verge of reaching ONE MILLION donors to this campaign. We've never seen anything close to that!

It would send blistering message to Mitt Romney and the Republicans if we can get there before the debate.

Right now, we're at 996,811 -- so we need to pick up the pace if we're going to hit it.

Be part of history: Donate $X or whatever you can to help us hit 1,000,000 donors before the debate.



When President Obama takes the stage against Mitt Romney tonight, let's make sure he knows he has 1,000,000 people like you standing behind him for majority. It would mean so much.

[url] for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | We believe that emails are way for our campaign to stay in touch with supporters. Click here if you'd like to unsubscribe from these messages. Change or update your email address by clicking here . Thanks for your support of Democrats!

Subject: WOW!!!

From: [email protected]

Sent: Oct. 16, 2012, 3:19 p.m.


--

We're on the verge of reaching ONE MILLION donors to this campaign. We've never seen anything close to that!

It would send a blistering message to Mitt Romney and the Republicans if we can get there before the debate.

Right now, we're at 999,315 -- put us over the top!

Be a part of history: Donate $X or whatever you can to help us hit 1,000,000 donors before the debate.

When President Obama takes the stage against Mitt Romney tonight, let's make sure he knows he has 1,000,000 people like you standing behind him for a Democratic majority. It would mean a so much.

[url]

Thanks,

Steve

Rep. Steve Israel DCCC Chairman

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | We believe that emails are a crucial way for our campaign to stay in touch with supporters. Click hereif you'd like to unsubscribe from these messages. Change or update your email address by clicking here. Thanks for your support of Democrats!

--

 

Compare variations

Subject: WOW!!!

From: [email protected]

Sent: Oct. 16, 2012, 3:19 p.m.


--

We're on the verge of reaching ONE MILLION donors to this campaign. We've never seen anything close to that!

It would send a blistering message to Mitt Romney and the Republicans if we can get there before the debate.

Right now, we're at 999,315 -- put us over the top!

Be a part of history: Donate $X or whatever you can to help us hit 1,000,000 donors before the debate.

When President Obama takes the stage against Mitt Romney tonight, let's make sure he knows he has 1,000,000 people like you standing behind him for a Democratic majority. It would mean a so much.

[url]

Thanks,

Steve

Rep. Steve Israel DCCC Chairman

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | We believe that emails are a crucial way for our campaign to stay in touch with supporters. Click hereif you'd like to unsubscribe from these messages. Change or update your email address by clicking here. Thanks for your support of Democrats!

--

--

We're on the verge of reaching ONE MILLION donors to this campaign. We've never seen anything close to that!

It would send a blistering message to Mitt Romney and the Republicans if we can get there before the debate.

Right now, we're at 999,315 -- put us over the top!

Be a part of history: Donate $X or whatever you can to help us hit 1,000,000 donors before the debate.

When President Obama takes the stage against Mitt Romney tonight, let's make sure he knows he has 1,000,000 people like you standing behind him for a Democratic majority. It would mean a so much.

[url]

Thanks,

Steve

Rep. Steve Israel DCCC Chairman

Paid for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | We believe that emails are a crucial way for our campaign to stay in touch with supporters. Click hereif you'd like to unsubscribe from these messages. Change or update your email address by clicking here. Thanks for your support of Democrats!

--

--

We're on the verge of reaching ONE MILLION donors to this campaign. We've never seen anything close to that!

It would send blistering message to Mitt Romney and the Republicans if we can get there before the debate.

Right now, we're at 996,811 -- so we need to pick up the pace if we're going to hit it.

Be part of history: Donate $X or whatever you can to help us hit 1,000,000 donors before the debate.



When President Obama takes the stage against Mitt Romney tonight, let's make sure he knows he has 1,000,000 people like you standing behind him for majority. It would mean so much.

[url] for by the Democratic Congressional Campaign Committee | 430 South Capitol Street SE, Washington, DC 20003 202 863-1500 | www.dccc.org | Not authorized by any candidate or candidate's committee.

This message was sent to: [email] | We believe that emails are way for our campaign to stay in touch with supporters. Click here if you'd like to unsubscribe from these messages. Change or update your email address by clicking here . Thanks for your support of Democrats!