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Specialty Advertising Association Of Greater New York Inc

Organization summary

Type of Nonprofit

Designated as a Business leagues, chambers of commerce, real estate boards, etc, created for the improvement of business conditions.

Donations to this organization are not tax deductible.

Summary charts: organization finances over time

Revenue
$781k (2023)

Expenses
$778k (2023)

Total Assets
$2.21M (2023)

Total Liabilities
$6.79k (2023)

Years with missing data
Years with multiple filings
Source: Form 990 tax filings from 2011 to 2023

Tax Filings by Year

Form 990 is an information return that most organizations claiming federal tax-exempt status must file yearly with the IRS. Nonprofit Explorer has IRS digitized Form 990 data for filings processed in 2012 and later. If this organization filed an amended return, it may not be reflected below. Duplicate download links may indicate a resubmission or amendment to this organization's original return. Form 990 data is from the IRS.

Fiscal Year Ending Dec.
2023

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$780,586
Expenses
$777,790
Net Income
$2,796
Net Assets
$2,199,257
Notable Sources of Revenue Percent of Total Revenue
Contributions $60,678
7.8%
Program Services $649,186
83.2%
Investment Income $70,722
9.1%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $127,212
16.4%
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $2,206,044
Total Liabilities $6,787
Net Assets $2,199,257
Compensation
Key Employees and Officers Compensation Related Other
John R B Cudahy (Exec Director) $117,212 $0 $0
Michael Reisbaum (President) $10,000 $0 $0
Jeff De Palma (Vp) $0 $0 $0
Sean Kurtzman (Treasurer) $0 $0 $0
Rachel Levin (Past President) $0 $0 $0
Dan Edge (Director) $0 $0 $0
Joe Favre (Director) $0 $0 $0
Sara Levinson (Director) $0 $0 $0
Rafael Dosman (Director) $0 $0 $0
Scott Slade (Director) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2022

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$614,712
Expenses
$613,523
Net Income
$1,189
Net Assets
$2,064,500
Notable Sources of Revenue Percent of Total Revenue
Contributions $48,220
7.8%
Program Services $518,600
84.4%
Investment Income $47,892
7.8%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $115,754
18.9%
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $2,070,996
Total Liabilities $6,496
Net Assets $2,064,500
Compensation
Key Employees and Officers Compensation Related Other
Donna Jean Plante (Exec Director) $61,837 $0 $0
John R B Cudahy (Exec Director) $53,917 $0 $0
Michael Reisbaum (President) $0 $0 $0
Jeff Depalma (Vice President) $0 $0 $0
Sean Kurtzman (Secy/Treasure) $0 $0 $0
Rachel Levin (Past President) $0 $0 $0
Sara Levinson (Director) $0 $0 $0
Dan Edge (Director) $0 $0 $0
Joe Favre (Director) $0 $0 $0
Rafael Dosman (Director) $0 $0 $0
Scott Slade (Director) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2021

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$366,023
Expenses
$346,894
Net Income
$19,129
Net Assets
$2,327,230
Notable Sources of Revenue Percent of Total Revenue
Contributions $70,506
19.3%
Program Services $221,165
60.4%
Investment Income $72,727
19.9%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $1,625
0.4%
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $2,442,907
Total Liabilities $115,677
Net Assets $2,327,230
Compensation
Key Employees and Officers Compensation Related Other
Rachel Levin (President) $10,000 $0 $0
Sean Kurtzma (Director) $0 $0 $0
Dan Edge (Director) $0 $0 $0
Joe Favre (Director) $0 $0 $0
Joe Hoffman (Director) $0 $0 $0
Sara Levinson (Director) $0 $0 $0
Michael Reisbaum (Vice President) $0 $0 $0
Jeff De Palma (Treasurer) $0 $0 $0
Paul Sprunk (Past President) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2019

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$755,242
Expenses
$395,657
Net Income
$359,585
Net Assets
$2,021,553
Notable Sources of Revenue Percent of Total Revenue
Contributions $97,420
12.9%
Program Services $513,468
68.0%
Investment Income $48,254
6.4%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $77,802
10.3%
Net Inventory Sales $0
Other Revenue $18,298
2.4%
Notable Expenses Percent of Total Expenses
Executive Compensation $105,063
26.6%
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $2,076,521
Total Liabilities $54,968
Net Assets $2,021,553
Compensation
Key Employees and Officers Compensation Related Other
Paul Sprunk (President) $10,000 $0 $0
Rachel Levin (Vice President) $0 $0 $0
Irwin Kotcher (Director) $0 $0 $0
Michael Reisbaum (Secretary/Treasurer) $0 $0 $0
Christian Brandt (Director) $0 $0 $0
Trish Glazer (Director) $0 $0 $0
Sean Kurtzman (Director) $0 $0 $0
John Rb Cudahy (Immediate Past President) $0 $0 $0
Cindy Rosen (Director) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2018

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$828,690
Expenses
$398,582
Net Income
$430,108
Net Assets
$1,661,968
Notable Sources of Revenue Percent of Total Revenue
Contributions $91,687
11.1%
Program Services $713,769
86.1%
Investment Income $42,887
5.2%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets -$28,770
Net Inventory Sales $0
Other Revenue $9,117
1.1%
Notable Expenses Percent of Total Expenses
Executive Compensation $96,000
24.1%
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $1,740,773
Total Liabilities $78,805
Net Assets $1,661,968
Compensation
Key Employees and Officers Compensation Related Other
John Rb Cudahy (President) $10,000 $0 $0
Rachel Levin (Secretary/Treasurer) $0 $0 $0
Irwin Kotcher (Director) $0 $0 $0
Ken Rode (Director) $0 $0 $0
Catherine Meyer (Director) $0 $0 $0
Eric Rackoff (Past President) $0 $0 $0
Cindy Rosen (Director) $0 $0 $0
Paul Sprunk (Vice President) $0 $0 $0
Marcus Sweeney (Director) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2017

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$715,297
Expenses
$468,952
Net Income
$246,345
Net Assets
$1,231,860
Notable Sources of Revenue Percent of Total Revenue
Contributions $94,455
13.2%
Program Services $497,136
69.5%
Investment Income $24,041
3.4%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $92,232
12.9%
Net Inventory Sales $0
Other Revenue $7,433
1.0%
Notable Expenses Percent of Total Expenses
Executive Compensation $91,875
19.6%
Professional Fundraising Fees $0
Other Salaries and Wages $34,426
7.3%
Assets/Debt
Total Assets $1,295,667
Total Liabilities $63,807
Net Assets $1,231,860
Compensation
Key Employees and Officers Compensation Related Other
Donna Jean Plante (Executive Director) $91,875 $0 $0
John Rb Cudahy (President) $10,000 $0 $0
Rachel Levin (Secretary/Treasurer) $0 $0 $0
Irwin Kotcher (Director) $0 $0 $0
Ken Rode (Director) $0 $0 $0
Catherine Meyer (Director) $0 $0 $0
Eric Rackoff (Immediate Past President) $0 $0 $0
William Alonge (Director) $0 $0 $0
Paul Sprunk (Vice President) $0 $0 $0
Marcus Sweeney (Director) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2016

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$679,621
Expenses
$511,747
Net Income
$167,874
Net Assets
$1,017,035
Notable Sources of Revenue Percent of Total Revenue
Contributions $90,251
13.3%
Program Services $578,839
85.2%
Investment Income $16,380
2.4%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets -$18,179
Net Inventory Sales $0
Other Revenue $12,330
1.8%
Notable Expenses Percent of Total Expenses
Executive Compensation $93,541
18.3%
Professional Fundraising Fees $0
Other Salaries and Wages $79,249
15.5%
Assets/Debt
Total Assets $1,096,383
Total Liabilities $79,348
Net Assets $1,017,035
Compensation
Key Employees and Officers Compensation Related Other
Jonathan Riegel (Executive Director) $93,541 $0 $0
Eric Rackoff (President) $10,000 $0 $0
Rachel Levin (Director) $0 $0 $0
Bill Alonge (Director) $0 $0 $0
George Gorniok Mas (Immed Past Pres) $0 $0 $0
Ken Rode (Director) $0 $0 $0
John Rb Cudahy (Vice President) $0 $0 $0
Catherine Meyer (Director) $0 $0 $0
Paul Sprunk (Sec/Treasurer) $0 $0 $0
Marcus Sweeney (Director) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2015

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$726,497
Expenses
$550,292
Net Income
$176,205
Net Assets
$817,917
Notable Sources of Revenue Percent of Total Revenue
Contributions $93,975
12.9%
Program Services $621,090
85.5%
Investment Income $9,455
1.3%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $64
0.0%
Net Inventory Sales $0
Other Revenue $1,913
0.3%
Notable Expenses Percent of Total Expenses
Executive Compensation $108,000
19.6%
Professional Fundraising Fees $0
Other Salaries and Wages $93,450
17.0%
Assets/Debt
Total Assets $879,719
Total Liabilities $61,802
Net Assets $817,917
Compensation
Key Employees and Officers Compensation Related Other
Jonathan Riegel (Executive Director) $98,000 $0 $0
Eric Rackoff (President) $10,000 $0 $0
Rachel Levin (Director) $0 $0 $0
George Gorniok Mas (Immed Past Pres) $0 $0 $0
Megan Erber (Director) $0 $0 $0
Lynn Millinger Cas (Off At Large) $0 $0 $0
Marian Gordon (Director) $0 $0 $0
Catherine Meyer (Director) $0 $0 $0
Paul Steinberg (Director) $0 $0 $0
Paul Sprunk (Director) $0 $0 $0
Marcus Sweeney (Director) $0 $0 $0
Jeff De Palma (Director) $0 $0 $0
Michael Reisbaum (Sect/Treas) $0 $0 $0
John Rb Cudahy (Vice President) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2014

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$742,977
Expenses
$485,463
Net Income
$257,514
Net Assets
$670,533
Notable Sources of Revenue Percent of Total Revenue
Contributions $113,345
15.3%
Program Services $624,548
84.1%
Investment Income $449
0.1%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $4,635
0.6%
Notable Expenses Percent of Total Expenses
Executive Compensation $87,500
18.0%
Professional Fundraising Fees $0
Other Salaries and Wages $81,179
16.7%
Assets/Debt
Total Assets $727,458
Total Liabilities $56,925
Net Assets $670,533
Compensation
Key Employees and Officers Compensation Related Other
Jonathan Riegel (Executive Director) $87,500 $0 $0
Rachel Levin (Director) $0 $0 $0
Scott Denny (Director) $0 $0 $0
George Gorniok Mas (President) $0 $0 $0
Megan Erber (Director) $0 $0 $0
Lynn Millinger Cas (Director) $0 $0 $0
John Rb Cudahy (Secr/Treas) $0 $0 $0
Marian Gordon (Director) $0 $0 $0
Catherine Meyer (Director) $0 $0 $0
Paul Steinberg (Director) $0 $0 $0
Paul Sprunk (Director) $0 $0 $0
Mike Leone (Past President) $0 $0 $0
Eric Rackoff (Vice President) $0 $0 $0
Michael Reisbaum (Officer At Larg) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2013

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$415,491
Expenses
$270,651
Net Income
$144,840
Net Assets
$413,019
Notable Sources of Revenue Percent of Total Revenue
Contributions $59,935
14.4%
Program Services $338,552
81.5%
Investment Income $2,004
0.5%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $15,000
3.6%
Notable Expenses Percent of Total Expenses
Executive Compensation $36,458
13.5%
Professional Fundraising Fees $0
Other Salaries and Wages $36,293
13.4%
Assets/Debt
Total Assets $466,544
Total Liabilities $53,525
Net Assets $413,019

Document Links

Fiscal Year Ending July
2013

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$660,115
Expenses
$484,837
Net Income
$175,278
Net Assets
$268,386
Notable Sources of Revenue Percent of Total Revenue
Contributions $121,780
18.4%
Program Services $520,188
78.8%
Investment Income $5,024
0.8%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $13,123
2.0%
Notable Expenses Percent of Total Expenses
Executive Compensation $87,500
18.0%
Professional Fundraising Fees $0
Other Salaries and Wages $107,207
22.1%
Assets/Debt
Total Assets $384,580
Total Liabilities $116,194
Net Assets $268,386

Document Links

Fiscal Year Ending July
2012

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$1,448,652
Expenses
$1,401,980
Net Income
$46,672
Net Assets
$101,098
Notable Sources of Revenue Percent of Total Revenue
Contributions $104,925
7.2%
Program Services $1,322,499
91.3%
Investment Income $5,304
0.4%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $15,924
1.1%
Notable Expenses Percent of Total Expenses
Executive Compensation $82,500
5.9%
Professional Fundraising Fees $0
Other Salaries and Wages $152,062
10.8%
Assets/Debt
Total Assets $392,158
Total Liabilities $291,060
Net Assets $101,098

Document Links

Fiscal Year Ending July
2011

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$1,408,109
Expenses
$1,443,296
Net Income
-$35,187
Net Assets
$53,839
Notable Sources of Revenue Percent of Total Revenue
Contributions $0
Program Services $1,387,528
98.5%
Investment Income $6,082
0.4%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $14,499
1.0%
Notable Expenses Percent of Total Expenses
Executive Compensation $96,472
6.7%
Professional Fundraising Fees $0
Other Salaries and Wages $151,231
10.5%
Assets/Debt
Total Assets $627,387
Total Liabilities $573,548
Net Assets $53,839

Document Links

Fiscal Year Ending July
2010

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending July
2009

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending July
2008

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending July
2007

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending July
2006

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending July
2005

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

About This Data

What Is This Data?

Nonprofit Explorer includes summary data for nonprofit tax returns and full Form 990 documents, in both PDF and digital formats.

The summary data contains information processed by the IRS during the 2012-2019 calendar years; this generally consists of filings for the 2011-2018 fiscal years, but may include older records. This data release includes only a subset of what can be found in the full Form 990s.

In addition to the raw summary data, we link to PDFs and digital copies of full Form 990 documents wherever possible. This consists of separate releases by the IRS of Form 990 documents processed by the agency, which we update regularly.

We also link to copies of audits nonprofit organizations that spent $750,000 or more in Federal grant money in a single fiscal year since 2016. These audits are copied from the Federal Audit Clearinghouse.

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Every organization that has been recognized as tax exempt by the IRS has to file Form 990 every year, unless they make less than $200,000 in revenue and have less than $500,000 in assets, in which case they have to file form 990-EZ. Organizations making less than $50,000 don’t have to file either form but do have to let the IRS they’re still in business via a Form 990N "e-Postcard."

Nonprofit Explorer has organizations claiming tax exemption in each of the 27 subsections of the 501(c) section of the tax code, and which have filed a Form 990, Form 990EZ or Form 990PF. Taxable trusts and private foundations that are required to file a form 990PF are also included. Small organizations filing a Form 990N "e-Postcard" are not included in this data.

Types of Nonprofits

There are 27 nonprofit designations based on the numbered subsections of section 501(c) of the tax code. See the list »

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  • Audits. PDFs of single or program-specific audits for nonprofit organizations that spent $750,000 or more in Federal grant money in a single fiscal year. Available for fiscal year 2015 and later.

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