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Performance Marketing Alliance Inc

Organization summary

Type of Nonprofit

Designated as a Business leagues, chambers of commerce, real estate boards, etc, created for the improvement of business conditions.

Category: Community Improvement, Capacity Building / Boards of Trade (NTEE)

Donations to this organization are not tax deductible.

Summary charts: organization finances over time

Revenue
$113k (2023)

Expenses
$122k (2023)

Total Assets
$33.3k (2023)

Total Liabilities
$0 (2023)

Source: Form 990 tax filings from 2011 to 2023

Tax Filings by Year

Form 990 is an information return that most organizations claiming federal tax-exempt status must file yearly with the IRS. Nonprofit Explorer has IRS digitized Form 990 data for filings processed in 2012 and later. If this organization filed an amended return, it may not be reflected below. Duplicate download links may indicate a resubmission or amendment to this organization's original return. Form 990 data is from the IRS.

Fiscal Year Ending Dec.
2023

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$113,499
Expenses
$122,143
Net Income
-$8,644
Net Assets
$33,317
Notable Sources of Revenue Percent of Total Revenue
Contributions $113,497
100.0%
Program Services $0
Investment Income $2
0.0%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $33,317
Total Liabilities $0
Net Assets $33,317
Compensation
Key Employees and Officers Compensation Related Other
Mike Allen (Board Member) $0 $0 $0
Jeannine Crooks (Board Member) $0 $0 $0
Kelly Ground (Board Member) $0 $0 $0
Christen Evans (Board Member Treasurer) $0 $0 $0
Debbi Dougherty (Board Member) $0 $0 $0
Chris Tradgett (Board Member) $0 $0 $0
Dustin Howes (Board Member) $0 $0 $0
Jim Nichols (Board Member) $0 $0 $0
Sarah Beeskow Blay (Board Officer President) $0 $0 $0
Mandy O'brien (Board Member) $0 $0 $0
Lee Ann Johnstone (Board Member) $0 $0 $0
Jade Mayberry (Board Member) $0 $0 $0
Sandrine Thompson (Board Member) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2022

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$96,392
Expenses
$170,729
Net Income
-$74,337
Net Assets
$41,961
Notable Sources of Revenue Percent of Total Revenue
Contributions $96,387
100.0%
Program Services $0
Investment Income $5
0.0%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $41,961
Total Liabilities $0
Net Assets $41,961
Compensation
Key Employees and Officers Compensation Related Other
Mike Allen (Board Officer President) $0 $0 $0
Jeannine Crooks (Board Member) $0 $0 $0
Lacie Thompson (Board Member) $0 $0 $0
Christen Evans (Board Member Treasurer) $0 $0 $0
Joe Sousa (Board Member) $0 $0 $0
Chris Tradgett (Board Member) $0 $0 $0
Sarah Johnson Dayes (Board Member) $0 $0 $0
Jim Nichols (Board Member) $0 $0 $0
Sarah Beeskow Blay (Board Member) $0 $0 $0
Mandy O'brien (Board Member) $0 $0 $0
Anne Parris (Board Member) $0 $0 $0
Desiree Toto (Board Member) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2021

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$80,048
Expenses
$105,011
Net Income
-$24,963
Net Assets
$116,298
Notable Sources of Revenue Percent of Total Revenue
Contributions $80,040
100.0%
Program Services $0
Investment Income $8
0.0%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $116,298
Total Liabilities $0
Net Assets $116,298
Compensation
Key Employees and Officers Compensation Related Other
Mike Allen (Board Officer President) $0 $0 $0
Maura Smith (Board Officer Secretary) $0 $0 $0
Jeannine Crooks (Board Member) $0 $0 $0
Lacie Thompson (Board Member) $0 $0 $0
Christen Evans (Board Member Treasurer) $0 $0 $0
Joe Sousa (Board Member) $0 $0 $0
Chris Tradgett (Board Member) $0 $0 $0
Jamie Birch (Board Member) $0 $0 $0
Sarah Johnson Dayes (Board Member) $0 $0 $0
Jacob Huang (Board Member) $0 $0 $0
Alan Rapoport (Board Member) $0 $0 $0
Jim Nichols (Board Member) $0 $0 $0
Alison Chew (Board Member) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2020

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$89,393
Expenses
$103,442
Net Income
-$14,049
Net Assets
$141,261
Notable Sources of Revenue Percent of Total Revenue
Contributions $89,274
99.9%
Program Services $0
Investment Income $119
0.1%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $141,261
Total Liabilities $0
Net Assets $141,261
Compensation
Key Employees and Officers Compensation Related Other
Mike Allen (Board Officer President) $0 $0 $0
Maura Smith (Board Officer Secretary) $0 $0 $0
Tara Mccommons (Board Member) $0 $0 $0
Rick Gardiner (Board Member) $0 $0 $0
Christen Evans (Board Member Treasurer) $0 $0 $0
Joe Sousa (Board Member) $0 $0 $0
Nick Cartwright (Board Member) $0 $0 $0
Jamie Birch (Board Member) $0 $0 $0
Sarah Johnson Dayes (Board Member) $0 $0 $0
Jacob Huang (Board Member) $0 $0 $0
Alan Rapoport (Board Member) $0 $0 $0
Jim Nichols (Board Member) $0 $0 $0
Alison Chew (Board Member) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2019

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$118,829
Expenses
$169,597
Net Income
-$50,768
Net Assets
$155,310
Notable Sources of Revenue Percent of Total Revenue
Contributions $118,526
99.7%
Program Services $0
Investment Income $303
0.3%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $155,310
Total Liabilities $0
Net Assets $155,310
Compensation
Key Employees and Officers Compensation Related Other
Rachel Honoway (Board Officer President) $0 $0 $0
Maryellen Garasky (Board Officer Secretary) $0 $0 $0
Tara Mccommons (Board Member) $0 $0 $0
Rick Gardiner (Board Member) $0 $0 $0
Joe Sousa (Board Member Treasurer) $0 $0 $0
Todd Crawford (Board Member) $0 $0 $0
Nick Cartight (Board Member) $0 $0 $0
Sarah Beeskow Blay (Board Member) $0 $0 $0
Sarah Johnson Dayes (Board Member) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2018

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$111,672
Expenses
$118,755
Net Income
-$7,083
Net Assets
$206,078
Notable Sources of Revenue Percent of Total Revenue
Contributions $111,371
99.7%
Program Services $0
Investment Income $301
0.3%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $206,078
Total Liabilities $0
Net Assets $206,078
Compensation
Key Employees and Officers Compensation Related Other
Rachel Honoway (Board Officer President) $0 $0 $0
Maryellen Garasky (Board Officer Secretary) $0 $0 $0
Tara Mccommons (Board Member) $0 $0 $0
Tom Rathbone (Board Member) $0 $0 $0
Joe Sousa (Board Member Treasurer) $0 $0 $0
Todd Crawford (Board Member) $0 $0 $0
Maura Smith (Board Member) $0 $0 $0
Sara Beeskow Blay (Board Member) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2017

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$118,162
Expenses
$106,134
Net Income
$12,028
Net Assets
$213,161
Notable Sources of Revenue Percent of Total Revenue
Contributions $117,926
99.8%
Program Services $0
Investment Income $236
0.2%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $213,161
Total Liabilities $0
Net Assets $213,161
Compensation
Key Employees and Officers Compensation Related Other
Rachel Honoway (Board Officer President) $0 $0 $0
Maryellen Garasky (Board Officer Secretary) $0 $0 $0
Tony Pantano (Board Officer Treasurer) $0 $0 $0
Tara Mccommons (Board Member) $0 $0 $0
Tom Rathbone (Board Member) $0 $0 $0
Joe Sousa (Board Member) $0 $0 $0
Kerri Pollard (Board Member) $0 $0 $0
Alexis Caldwell (Board Member) $0 $0 $0
Todd Crawford (Board Member) $0 $0 $0
Maura Smith (Board Member) $0 $0 $0
Sarah Bundy (Board Member) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2016

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$107,447
Expenses
$87,822
Net Income
$19,625
Net Assets
$201,133
Notable Sources of Revenue Percent of Total Revenue
Contributions $107,317
99.9%
Program Services $0
Investment Income $130
0.1%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $201,133
Total Liabilities $0
Net Assets $201,133
Compensation
Key Employees and Officers Compensation Related Other
Brian Littleton (Board Officer President) $0 $0 $0
Tricia Meyer (Board Officer Secretary) $0 $0 $0
Tony Pantano (Board Officer Treasurer) $0 $0 $0
Oliver Roup (Board Member) $0 $0 $0
Tara Mccommons (Board Member) $0 $0 $0
Mike Nunez (Board Member) $0 $0 $0
Angel Djambazov (Board Member) $0 $0 $0
Sarah Bundy (Board Member) $0 $0 $0
Maura Smith (Board Member) $0 $0 $0
Rachel Honoway (Board Member) $0 $0 $0
Todd Crawford (Board Member) $0 $0 $0
Cristy Ebert (Board Member) $0 $0 $0
Alexis Caldwell (Board Member) $0 $0 $0
Maryellen Garasky (Board Member) $0 $0 $0
Joe Sousa (Board Member) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2015

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$154,141
Expenses
$54,485
Net Income
$99,656
Net Assets
$181,508
Notable Sources of Revenue Percent of Total Revenue
Contributions $154,100
100.0%
Program Services $0
Investment Income $41
0.0%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $181,508
Total Liabilities $0
Net Assets $181,508
Compensation
Key Employees and Officers Compensation Related Other
Brian Littleton (Board Officer President) $0 $0 $0
Tricia Meyer (Board Officer Secretary) $0 $0 $0
Tony Pantano (Board Officer Treasurer) $0 $0 $0
Oliver Roup (Board Member) $0 $0 $0
Tara Mccommons (Board Member) $0 $0 $0
Mike Nunez (Board Member) $0 $0 $0
Angel Djambazov (Board Member) $0 $0 $0
Lisa Picarille (Board Member) $0 $0 $0
Michael Jones (Board Member) $0 $0 $0
Rachel Honoway (Board Member) $0 $0 $0
Todd Crawford (Board Member) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2014

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$184,087
Expenses
$86,162
Net Income
$97,925
Net Assets
$81,852
Notable Sources of Revenue Percent of Total Revenue
Contributions $184,087
100%
Program Services $0
Investment Income $0
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $5,897
6.8%
Assets/Debt
Total Assets $96,159
Total Liabilities $14,307
Net Assets $81,852
Compensation
Key Employees and Officers Compensation Related Other
Brian Littleton (Board Officer President) $0 $0 $0
Tricia Meyer (Board Officer Secretary) $0 $0 $0
Tony Pantano (Board Officer Treasurer) $0 $0 $0
Missy Ward (Board Member) $0 $0 $0
Pat Grady (Board Member) $0 $0 $0
Olive Roup (Board Member) $0 $0 $0
Peter Hamilton (Board Member) $0 $0 $0
Mike Nunez (Board Member) $0 $0 $0
Craig O'neil (Board Member) $0 $0 $0
Robert Glazer (Board Member) $0 $0 $0
Lisa Picarille (Board Member) $0 $0 $0
Michael Jones (Board Member) $0 $0 $0
Rachel Honoway (Board Member) $0 $0 $0
Todd Crawford (Board Member) $0 $0 $0

Document Links

Fiscal Year Ending Dec.
2013

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$246,040
Expenses
$312,133
Net Income
-$66,093
Net Assets
-$16,073
Notable Sources of Revenue Percent of Total Revenue
Contributions $246,020
100.0%
Program Services $0
Investment Income $20
0.0%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $80,000
25.6%
Professional Fundraising Fees $0
Other Salaries and Wages $18,750
6.0%
Assets/Debt
Total Assets $23,927
Total Liabilities $40,000
Net Assets -$16,073

Document Links

Fiscal Year Ending Dec.
2012

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$483,825
Expenses
$522,750
Net Income
-$38,925
Net Assets
$50,020
Notable Sources of Revenue Percent of Total Revenue
Contributions $483,767
100.0%
Program Services $0
Investment Income $58
0.0%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $98,489
18.8%
Professional Fundraising Fees $0
Other Salaries and Wages $67,211
12.9%
Assets/Debt
Total Assets $50,020
Total Liabilities $0
Net Assets $50,020

Document Links

Fiscal Year Ending Dec.
2011

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$649,972
Expenses
$620,047
Net Income
$29,925
Net Assets
$88,945
Notable Sources of Revenue Percent of Total Revenue
Contributions $649,972
100%
Program Services $0
Investment Income $0
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $97,544
15.7%
Professional Fundraising Fees $0
Other Salaries and Wages $0
Assets/Debt
Total Assets $88,945
Total Liabilities $0
Net Assets $88,945

Document Links

Fiscal Year Ending Dec.
2010

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending Dec.
2009

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

About This Data

Nonprofit Explorer includes summary data for nonprofit tax returns and full Form 990 documents, in both PDF and digital formats.

The summary data contains information processed by the IRS during the 2012-2019 calendar years; this generally consists of filings for the 2011-2018 fiscal years, but may include older records. This data release includes only a subset of what can be found in the full Form 990s.

In addition to the raw summary data, we link to PDFs and digital copies of full Form 990 documents wherever possible. This consists of separate releases by the IRS of Form 990 documents processed by the agency, which we update regularly.

We also link to copies of audits nonprofit organizations that spent $750,000 or more in Federal grant money in a single fiscal year since 2016. These audits are copied from the Federal Audit Clearinghouse.

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Every organization that has been recognized as tax exempt by the IRS has to file Form 990 every year, unless they make less than $200,000 in revenue and have less than $500,000 in assets, in which case they have to file form 990-EZ. Organizations making less than $50,000 don’t have to file either form but do have to let the IRS they’re still in business via a Form 990N "e-Postcard."

Nonprofit Explorer has organizations claiming tax exemption in each of the 27 subsections of the 501(c) section of the tax code, and which have filed a Form 990, Form 990EZ or Form 990PF. Taxable trusts and private foundations that are required to file a form 990PF are also included. Small organizations filing a Form 990N "e-Postcard" are not included in this data.

Types of Nonprofits

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