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Sonoma Valley Visitors Bureau

Organization summary

Type of Nonprofit

Designated as a Business leagues, chambers of commerce, real estate boards, etc, created for the improvement of business conditions.

Donations to this organization are not tax deductible.

Summary charts: organization finances over time

Revenue
$1.2M (2023)

Expenses
$1.1M (2023)

Total Assets
$1.01M (2023)

Total Liabilities
$56.8k (2023)

Source: Form 990 tax filings from 2012 to 2023

Tax Filings by Year

Form 990 is an information return that most organizations claiming federal tax-exempt status must file yearly with the IRS. Nonprofit Explorer has IRS digitized Form 990 data for filings processed in 2012 and later. If this organization filed an amended return, it may not be reflected below. Duplicate download links may indicate a resubmission or amendment to this organization's original return. Form 990 data is from the IRS.

Fiscal Year Ending June
2023

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$1,195,470
Expenses
$1,097,655
Net Income
$97,815
Net Assets
$954,558
Notable Sources of Revenue Percent of Total Revenue
Contributions $375,128
31.4%
Program Services $818,684
68.5%
Investment Income $721
0.1%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales -$428
Other Revenue $1,365
0.1%
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $330,083
30.1%
Assets/Debt
Total Assets $1,011,398
Total Liabilities $56,840
Net Assets $954,558
Compensation
Key Employees and Officers Compensation Related Other
Tim Zahner (Executive Di) $156,000 $0 $14,550
Gilbert Hunt Bailie (Vice Preside) $0 $0 $0
Jill Benziger (Director) $0 $0 $0
Kendall Comfort (Director) $0 $0 $0
Lesli John (Director) $0 $0 $0
Dan Parks (Director) $0 $0 $0
Ashish Patel (Secretary) $0 $0 $0
Edward Roe (Director) $0 $0 $0
Art Weiswasser (Treasurer) $0 $0 $0
Chris Wingerberg (President) $0 $0 $0

Document Links

Fiscal Year Ending June
2022

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$962,734
Expenses
$845,250
Net Income
$117,484
Net Assets
$857,003
Notable Sources of Revenue Percent of Total Revenue
Contributions $311,982
32.4%
Program Services $649,788
67.5%
Investment Income $587
0.1%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales -$574
Other Revenue $951
0.1%
Notable Expenses Percent of Total Expenses
Executive Compensation $150,000
17.7%
Professional Fundraising Fees $0
Other Salaries and Wages $143,920
17.0%
Assets/Debt
Total Assets $903,896
Total Liabilities $46,893
Net Assets $857,003
Compensation
Key Employees and Officers Compensation Related Other
Jill Benziger (Secretary) $0 $0 $0
Lesli John (Director) $0 $0 $0
Dan Parks (Director) $0 $0 $0
Ashish Patel (Chair) $0 $0 $0
Edward Roe (Director) $0 $0 $0
Art Weiswasser (Director) $0 $0 $0
Chris Wingerberg (Treasurer) $0 $0 $0
Gilbert Hunt Bailie (Vice Chair) $0 $0 $0

Document Links

Fiscal Year Ending June
2021

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$793,532
Expenses
$703,903
Net Income
$89,629
Net Assets
$739,519
Notable Sources of Revenue Percent of Total Revenue
Contributions $203,982
25.7%
Program Services $590,343
74.4%
Investment Income $991
0.1%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales -$1,904
Other Revenue $120
0.0%
Notable Expenses Percent of Total Expenses
Executive Compensation $152,000
21.6%
Professional Fundraising Fees $0
Other Salaries and Wages $129,887
18.5%
Assets/Debt
Total Assets $812,770
Total Liabilities $73,251
Net Assets $739,519
Compensation
Key Employees and Officers Compensation Related Other
Tim Zahner (Executive Di) $152,000 $0 $8,267
Manuel Azevedo (Director) $0 $0 $0
Jay Garrett (Director) $0 $0 $0
Dan Parks (Director) $0 $0 $0
Edward Roe (Director) $0 $0 $0
Kaala Steward (Director) $0 $0 $0
Art Weiswasser (Director) $0 $0 $0
Hunt Bailie (Vice Preside) $0 $0 $0
Jill Benziger (Secretary) $0 $0 $0
Lesli John (President) $0 $0 $0
Ashish Patel (Treasurer) $0 $0 $0

Document Links

Fiscal Year Ending June
2020

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$1,193,981
Expenses
$1,055,297
Net Income
$138,684
Net Assets
$649,890
Notable Sources of Revenue Percent of Total Revenue
Contributions $310,241
26.0%
Program Services $878,557
73.6%
Investment Income $3,394
0.3%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $1,442
0.1%
Other Revenue $347
0.0%
Notable Expenses Percent of Total Expenses
Executive Compensation $156,000
14.8%
Professional Fundraising Fees $0
Other Salaries and Wages $147,273
14.0%
Assets/Debt
Total Assets $653,945
Total Liabilities $4,055
Net Assets $649,890
Compensation
Key Employees and Officers Compensation Related Other
Tim Zahner (Executive Di) $156,000 $0 $6,890
Manuel Azevedo (Director) $0 $0 $0
Dan Parks (Director) $0 $0 $0
Edward Roe (Director) $0 $0 $0
Kaala Stewart (Director) $0 $0 $0
Ari Weiswasser (Director) $0 $0 $0
Hunt Bailie (Vice Preside) $0 $0 $0
Jill Benziger (Secretary) $0 $0 $0
Lesli John (President) $0 $0 $0
Ashish Patel (Treasurer) $0 $0 $0

Document Links

Fiscal Year Ending June
2019

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$1,310,374
Expenses
$1,242,233
Net Income
$68,141
Net Assets
$511,206
Notable Sources of Revenue Percent of Total Revenue
Contributions $302,102
23.1%
Program Services $1,000,784
76.4%
Investment Income $2,773
0.2%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $3,668
0.3%
Other Revenue $1,047
0.1%
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $309,880
24.9%
Assets/Debt
Total Assets $671,981
Total Liabilities $160,775
Net Assets $511,206
Compensation
Key Employees and Officers Compensation Related Other
Tim Zahner (Executive Di) $129,000 $0 $5,332
Victoria Campbell (Director) $0 $0 $0
Gary Buffo (Director) $0 $0 $0
Jerry Wheeler (Director) $0 $0 $0
Manuel Azevedo (Director) $0 $0 $0
Paul Giusto (Director) $0 $0 $0
Jill Benziger (Director) $0 $0 $0
Edward Roe (Director) $0 $0 $0
Jay Garrett (Director) $0 $0 $0
Gilbert Hunt Bailie (Director/Pre) $0 $0 $0
Lesli John (Vice Preside) $0 $0 $0
Dan Parks (Treasurer) $0 $0 $0
Ashish Patel (Secretary) $0 $0 $0

Document Links

Fiscal Year Ending June
2018

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$1,415,252
Expenses
$1,476,910
Net Income
-$61,658
Net Assets
$443,065
Notable Sources of Revenue Percent of Total Revenue
Contributions $300,810
21.3%
Program Services $1,109,766
78.4%
Investment Income $1,439
0.1%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets -$119
Net Inventory Sales $3,356
0.2%
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $291,527
19.7%
Assets/Debt
Total Assets $600,477
Total Liabilities $157,412
Net Assets $443,065
Compensation
Key Employees and Officers Compensation Related Other
Victoria Campbell Viansa Sonoma (Past Preside) $0 $0 $0
Ashish Patel Olea Hotel (Director) $0 $0 $0
Bernd Pichler Fairmont Smi (Director) $0 $0 $0
Gary Buffo Pure Luxury (Director) $0 $0 $0
Jerry Wheeler Sonoma Raceway (Director) $0 $0 $0
Manuel Azevedo Lasalettetascatasca (Director) $0 $0 $0
Paul Giusto Highway 12 Vineyards (Director) $0 $0 $0
Bill Blum Macarthur Place Hotelspa (Former Direc) $0 $0 $0
Valerie Pattersonthe Hidden Oak Inn (Former Direc) $0 $0 $0
Gilbert Hunt Bailie Sononma Advent (Director/Pre) $0 $0 $0
Lesli John Pangloss Winery (Vice Preside) $0 $0 $0
Dan Parks The Inn At Sonoma (Treasurer) $0 $0 $0
Michael Mcneil Chateau St Jean (Secretary) $0 $0 $0
Gary Sapersteinout In The Vineyard (Past Pres/Ex) $0 $0 $0

Document Links

Fiscal Year Ending June
2017

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$1,397,895
Expenses
$1,426,006
Net Income
-$28,111
Net Assets
$504,723
Notable Sources of Revenue Percent of Total Revenue
Contributions $301,282
21.6%
Program Services $1,094,640
78.3%
Investment Income $1,211
0.1%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $762
0.1%
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $324,038
22.7%
Assets/Debt
Total Assets $605,503
Total Liabilities $100,780
Net Assets $504,723
Compensation
Key Employees and Officers Compensation Related Other
Lesli John Pangloss Winery (Past Preside) $0 $0 $0
Bill Blum Macarthur Place Hotelspa (Director) $0 $0 $0
Paul Giusto Highway 12 Vineyards (Director) $0 $0 $0
Manuel Azevedo Lasalette (Director) $0 $0 $0
Valerie Pattersonthe Hidden Oak Inn (Director) $0 $0 $0
Hunt Bailie Sonoma Adventures (Director) $0 $0 $0
Bernd Pichler Fairmont Sonoma (Director) $0 $0 $0
Jerry Wheeler Sonoma Raceway (Director) $0 $0 $0
Michael Mcneil Chateau St Jean (Director) $0 $0 $0
Gary Saperstein Out In The Vineyard (President) $0 $0 $0
Victoria Campbell Ramekins Cluinary (Vice Preside) $0 $0 $0
Melody Lanthorn Gale Renaissance (Secretary) $0 $0 $0
Dan Parks The Inn At Sonoma (Treasurer) $0 $0 $0

Document Links

Fiscal Year Ending June
2016

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$1,383,191
Expenses
$1,505,791
Net Income
-$122,600
Net Assets
$588,226
Notable Sources of Revenue Percent of Total Revenue
Contributions $322,171
23.3%
Program Services $1,047,254
75.7%
Investment Income $2,380
0.2%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $11,370
0.8%
Other Revenue $16
0.0%
Notable Expenses Percent of Total Expenses
Executive Compensation $108,474
7.2%
Professional Fundraising Fees $0
Other Salaries and Wages $212,059
14.1%
Assets/Debt
Total Assets $653,710
Total Liabilities $65,484
Net Assets $588,226
Compensation
Key Employees and Officers Compensation Related Other
Paul Giusto Highway 12 Vineyards (Past Preside) $0 $0 $0
Manuel Azevedo Lasalette (Director) $0 $0 $0
Jerry Wheeler Sonoma Raceway (Director) $0 $0 $0
Betsy Musick Benziger Family Winery (Director) $0 $0 $0
Valerie Pattersonthe Hidden Oak Inn (Director) $0 $0 $0
Melody Lanthorn Gale Renaissance (Director) $0 $0 $0
Hunt Bailie Sonoma Adventures (Director) $0 $0 $0
Victoria Campbell Ramekins Cluinary (Director) $0 $0 $0
Amy Kantorczyk Fairmont Sonoma (Director) $0 $0 $0
Lesli John Pangloss Winery (Board Presid) $0 $0 $0
Gary Saperstein Out In The Vineyard (Vice Preside) $0 $0 $0
Bill Blum Macarthur Place Hotelspa (Secretary) $0 $0 $0
Dan Parks The Inn At Sonoma (Treasurer) $0 $0 $0

Document Links

Fiscal Year Ending June
2015

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$1,367,394
Expenses
$1,390,076
Net Income
-$22,682
Net Assets
$735,466
Notable Sources of Revenue Percent of Total Revenue
Contributions $317,700
23.2%
Program Services $1,031,765
75.5%
Investment Income $4,110
0.3%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $5,647
0.4%
Sales of Assets $0
Net Inventory Sales $6,926
0.5%
Other Revenue $1,246
0.1%
Notable Expenses Percent of Total Expenses
Executive Compensation $100,986
7.3%
Professional Fundraising Fees $0
Other Salaries and Wages $192,260
13.8%
Assets/Debt
Total Assets $790,116
Total Liabilities $54,650
Net Assets $735,466
Compensation
Key Employees and Officers Compensation Related Other
Suvy Hart The Lodge At Sonoma (Director) $0 $0 $0
Jerry Wheeler Sonoma Raceway (Director) $0 $0 $0
Bill Blum Macarthur Place Hotelspa (Director) $0 $0 $0
Craig Miller Sonoma Hotel (Director) $0 $0 $0
Valerie Pattersonthe Hidden Oak Inn (Director) $0 $0 $0
Anne Johnson Beau Wine Tours (Director) $0 $0 $0
Emily Kendis Williams Sonoma (Director) $0 $0 $0
Lesli John Pangloss Winery (Vice Preside) $0 $0 $0
Dan Parks The Inn At Sonoma (Treasurer) $0 $0 $0
Sondra Bernsteinthe Girl And Fig (Secretary) $0 $0 $0
Paul Giusto Highway 12 Vineyards (President) $0 $0 $0

Document Links

Fiscal Year Ending June
2014

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$1,073,650
Expenses
$1,155,495
Net Income
-$81,845
Net Assets
$902,845
Notable Sources of Revenue Percent of Total Revenue
Contributions $325,804
30.3%
Program Services $760,231
70.8%
Investment Income $4,513
0.4%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $5,245
0.5%
Sales of Assets -$28,536
Net Inventory Sales $6,393
0.6%
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $248,747
21.5%
Assets/Debt
Total Assets $973,812
Total Liabilities $70,967
Net Assets $902,845
Compensation
Key Employees and Officers Compensation Related Other
Suvy Hart The Lodge At Sonoma (Director) $0 $0 $0
Bill Blum Macarthur Place Hotelspa (Director) $0 $0 $0
Craig Miller Macarthur Place Hotel (Director) $0 $0 $0
Valerie Pattersonthe Hidden Oak Inn (Director) $0 $0 $0
James Hahn Sunflower Cafe (Director) $0 $0 $0
Jerry Wheeler Sonoma Raceway (Vice Preside) $0 $0 $0
Lesli John Pangloss Winery (Secretary) $0 $0 $0
Gary Saperstein Out In The Vineyard (President) $0 $0 $0
Dan Parks The Inn At Sonoma (Treasurer) $0 $0 $0
Sondra Bernsteinthe Girl Andthe Fig (At Large Dir) $0 $0 $0
Paul Giusto Highway 12 Vineyards (Vice Preside) $0 $0 $0

Document Links

Fiscal Year Ending June
2013

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$996,518
Expenses
$939,485
Net Income
$57,033
Net Assets
$745,812
Notable Sources of Revenue Percent of Total Revenue
Contributions $337,240
33.8%
Program Services $633,346
63.6%
Investment Income $5,314
0.5%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising $8,750
0.9%
Sales of Assets $0
Net Inventory Sales $11,868
1.2%
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $233,017
24.8%
Assets/Debt
Total Assets $791,231
Total Liabilities $45,419
Net Assets $745,812

Document Links

Fiscal Year Ending June
2012

Extracted Financial Data

Extracted Financial Data from Form 990
Revenue
$481,978
Expenses
$446,423
Net Income
$35,555
Net Assets
$688,779
Notable Sources of Revenue Percent of Total Revenue
Contributions $327,146
67.9%
Program Services $225,644
46.8%
Investment Income $4,247
0.9%
Bond Proceeds $0
Royalties $0
Rental Property Income $0
Net Fundraising -$97,196
Sales of Assets $0
Net Inventory Sales $22,137
4.6%
Other Revenue $0
Notable Expenses Percent of Total Expenses
Executive Compensation $0
Professional Fundraising Fees $0
Other Salaries and Wages $215,870
48.4%
Assets/Debt
Total Assets $728,551
Total Liabilities $39,772
Net Assets $688,779

Document Links

Fiscal Year Ending June
2011

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending June
2010

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending June
2009

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending June
2008

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending June
2007

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending June
2006

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending June
2005

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending June
2004

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

About This Data

Nonprofit Explorer includes summary data for nonprofit tax returns and full Form 990 documents, in both PDF and digital formats.

The summary data contains information processed by the IRS during the 2012-2019 calendar years; this generally consists of filings for the 2011-2018 fiscal years, but may include older records. This data release includes only a subset of what can be found in the full Form 990s.

In addition to the raw summary data, we link to PDFs and digital copies of full Form 990 documents wherever possible. This consists of separate releases by the IRS of Form 990 documents processed by the agency, which we update regularly.

We also link to copies of audits nonprofit organizations that spent $750,000 or more in Federal grant money in a single fiscal year since 2016. These audits are copied from the Federal Audit Clearinghouse.

Which Organizations Are Here?

Every organization that has been recognized as tax exempt by the IRS has to file Form 990 every year, unless they make less than $200,000 in revenue and have less than $500,000 in assets, in which case they have to file form 990-EZ. Organizations making less than $50,000 don’t have to file either form but do have to let the IRS they’re still in business via a Form 990N "e-Postcard."

Nonprofit Explorer has organizations claiming tax exemption in each of the 27 subsections of the 501(c) section of the tax code, and which have filed a Form 990, Form 990EZ or Form 990PF. Taxable trusts and private foundations that are required to file a form 990PF are also included. Small organizations filing a Form 990N "e-Postcard" are not included in this data.

Types of Nonprofits

There are 27 nonprofit designations based on the numbered subsections of section 501(c) of the tax code. See the list »

Get the Data

For those interested in acquiring the original data from the source, here’s where our data comes from:

  • Raw filing data. Includes EINs and summary financials as structured data.
  • Exempt Organization profiles. Includes organization names, addresses, etc. You can merge this with the raw filing data using EIN numbers.
  • Form 990 documents. Prior to 2017, these documents were obtained and processed by Public.Resource.org and ProPublica. Bulk PDF downloads since 2017 are available from the IRS.
  • Form 990 documents as XML files. Includes complete filing data (financial details, names of officers, tax schedules, etc.) in machine-readable format. Only available for electronically filed documents. Electronic data released prior to October 2021 is also available through Amazon Web Services.
  • Audits. PDFs of single or program-specific audits for nonprofit organizations that spent $750,000 or more in Federal grant money in a single fiscal year. Available for fiscal year 2015 and later.

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