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Marketing Research Association Inc

Insights Association Upper Midwest

Organization summary

Type of Nonprofit

Designated as a Business leagues, chambers of commerce, real estate boards, etc, created for the improvement of business conditions.

Donations to this organization are not tax deductible.

Summary charts: organization finances over time

Revenue
$3.71k (2023)

Expenses
$45.8k (2023)

Total Assets
$71.1k (2023)

Total Liabilities
$0 (2023)

Source: Form 990 tax filings from 2011 to 2023

Tax Filings by Year

Form 990 is an information return that most organizations claiming federal tax-exempt status must file yearly with the IRS. Nonprofit Explorer has IRS digitized Form 990 data for filings processed in 2012 and later. If this organization filed an amended return, it may not be reflected below. Duplicate download links may indicate a resubmission or amendment to this organization's original return. Form 990 data is from the IRS.

Fiscal Year Ending Dec.
2023

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$3,705
Expenses
$45,771
Net Income
-$42,066
Net Assets
$71,109
Notable Sources of Revenue Percent of Total Revenue
Contributions $32,374
> 100%
Program Services $0
Investment Income $0
Net Fundraising -$28,669
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Assets/Debt
Total Assets $71,109
Total Liabilities $0
Net Assets $71,109
Compensation
Key Employees and Officers Compensation Other
Brian Lamar (President) $0 $0
Shelly Bouren (President Elect) $0 $0
Lee Ann Evans (Secretary) $0 $0
Lori Vernon (Treasurer) $0 $0
Tamme Wynn (Director Of Membership) $0 $0
Dan Rangel (Director Of Events) $0 $0
Michael Shewmon (Director Of Regional Member Engagement) $0 $0
Michael Everhart (Director Of Partnerships) $0 $0
Patrick Arminio (Director Of Communications) $0 $0
Lisa Herceg (Director Of Inclusion & Diversity) $0 $0
Terah Weese (Director Of New Professionals) $0 $0
Jason Monahan (Advisor) $0 $0
Lindsay Bach Moore (Advisor) $0 $0
Jean Fasching (Advisor) $0 $0
Damon Jones (Ia National Liaison) $0 $0

Document Links

Fiscal Year Ending Dec.
2022

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$21,354
Expenses
$6,082
Net Income
$15,272
Net Assets
$113,175
Notable Sources of Revenue Percent of Total Revenue
Contributions $34,400
> 100%
Program Services $0
Investment Income $0
Net Fundraising -$13,702
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $656
3.1%
Assets/Debt
Total Assets $113,175
Total Liabilities $0
Net Assets $113,175
Compensation
Key Employees and Officers Compensation Other
Brian Lamar (President) $0 $0
Shelley Bouren (President Elect) $0 $0
Lee Ann Evans (Secretary) $0 $0
Lori Vernon (Treasurer) $0 $0
Tamme Wisinski Wynn (Director Of Membership) $0 $0
Dan Rangel (Director Of Events) $0 $0
Michael Shewmon (Director Of Regional Member Engagement) $0 $0
Terah Weese (Director Of New Professionals) $0 $0
Michael Everhart (Director Of Partnerships) $0 $0
Patrick Arminio (Director Of Communications) $0 $0
Lisa Herceg (Director Of Inclusion And Diversity) $0 $0
Lindsay Bach Moore (Past President Advisor) $0 $0
Jason Monahan (Metro Director Cincinnati) $0 $0
Ginny Kevorkian (Advisor) $0 $0
Jean Fashing (Advisor) $0 $0
Damon Jones (Advisor) $0 $0
Lori Kolde (Assistant Metro Director Cincinnati) $0 $0
Randa Ulankiewicz (Metro Director Chicago) $0 $0
Tom Pearson (Metro Director Minneapolis) $0 $0
Andrea Zurbriggen (Metro Director St Louis) $0 $0

Document Links

Fiscal Year Ending Dec.
2021

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$64,553
Expenses
$3,814
Net Income
$60,739
Net Assets
$97,903
Notable Sources of Revenue Percent of Total Revenue
Contributions $5,178
8.0%
Program Services $0
Investment Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $59,375
92.0%
Assets/Debt
Total Assets $97,903
Total Liabilities $0
Net Assets $97,903
Compensation
Key Employees and Officers Compensation Other
Jean Fasching (Treasurer) $0 $0

Document Links

Fiscal Year Ending Dec.
2020

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$2,320
Expenses
$565
Net Income
$1,755
Net Assets
$36,528
Notable Sources of Revenue Percent of Total Revenue
Contributions $2,320
100%
Program Services $0
Investment Income $0
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Assets/Debt
Total Assets $36,528
Total Liabilities $0
Net Assets $36,528
Compensation
Key Employees and Officers Compensation Other
Jean Fasching (Treasurer) $0 $0

Document Links

Fiscal Year Ending Dec.
2019

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$2,385
Expenses
$2,167
Net Income
$218
Net Assets
$34,773
Notable Sources of Revenue Percent of Total Revenue
Contributions $0
Program Services $5,600
> 100%
Investment Income $0
Net Fundraising -$4,205
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Assets/Debt
Total Assets $34,773
Total Liabilities $0
Net Assets $34,773
Compensation
Key Employees and Officers Compensation Other
Jean Fasching (Treasurer) $0 $0

Document Links

Fiscal Year Ending Dec.
2018

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$1,937
Expenses
$658
Net Income
$1,279
Net Assets
$34,555
Notable Sources of Revenue Percent of Total Revenue
Contributions $0
Program Services $375
19.4%
Investment Income $0
Net Fundraising -$3,336
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Assets/Debt
Total Assets $34,555
Total Liabilities $0
Net Assets $34,555
Compensation
Key Employees and Officers Compensation Other
Jean Fasching (Treasurer) $0 $0

Document Links

Fiscal Year Ending Dec.
2017

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$3,801
Expenses
$1,716
Net Income
$2,085
Net Assets
$33,276
Notable Sources of Revenue Percent of Total Revenue
Contributions $1,799
47.3%
Program Services $97
2.6%
Investment Income $0
Net Fundraising -$1,359
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Assets/Debt
Total Assets $33,276
Total Liabilities $0
Net Assets $33,276

Document Links

Fiscal Year Ending Dec.
2016

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$3,663
Expenses
$1,033
Net Income
$2,630
Net Assets
$31,191
Notable Sources of Revenue Percent of Total Revenue
Contributions $0
Program Services $0
Investment Income $1
0.0%
Net Fundraising -$453
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Assets/Debt
Total Assets $31,191
Total Liabilities $0
Net Assets $31,191
Compensation
Key Employees and Officers Compensation Other
Julie Bartell (Treasurer) $0 $0

Document Links

Fiscal Year Ending Dec.
2015

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$9,361
Expenses
$3,405
Net Income
$5,956
Net Assets
$28,561
Notable Sources of Revenue Percent of Total Revenue
Contributions $0
Program Services $0
Investment Income $1
0.0%
Net Fundraising $4,810
51.4%
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Assets/Debt
Total Assets $28,561
Total Liabilities $0
Net Assets $28,561
Compensation
Key Employees and Officers Compensation Other
Julie Bartell (Treasurer) $0 $0

Document Links

Fiscal Year Ending Dec.
2014

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$12,871
Expenses
$14,618
Net Income
-$1,747
Net Assets
$22,605
Notable Sources of Revenue Percent of Total Revenue
Contributions $0
Program Services $8,088
62.8%
Investment Income $38
0.3%
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Assets/Debt
Total Assets $22,605
Total Liabilities $0
Net Assets $22,605

Document Links

Fiscal Year Ending Dec.
2013

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$5,436
Expenses
$1,515
Net Income
$3,921
Net Assets
$24,352
Notable Sources of Revenue Percent of Total Revenue
Contributions $0
Program Services $4,836
89.0%
Investment Income $93
1.7%
Net Fundraising -$2,888
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Assets/Debt
Total Assets $24,352
Total Liabilities $0
Net Assets $24,352
Compensation
Key Employees and Officers Compensation Other
Julie Bartell (Treasurer) $0 $0

Document Links

Fiscal Year Ending Dec.
2012

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$2,636
Expenses
$2,587
Net Income
$49
Net Assets
$20,431
Notable Sources of Revenue Percent of Total Revenue
Contributions $0
Program Services $11,969
> 100%
Investment Income $94
3.6%
Net Fundraising -$11,737
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Assets/Debt
Total Assets $20,431
Total Liabilities $0
Net Assets $20,431

Document Links

Fiscal Year Ending Dec.
2011

Extracted Financial Data

Extracted Financial Data from 990-EZ
Revenue
$8,363
Expenses
$7,736
Net Income
$627
Net Assets
$20,382
Notable Sources of Revenue Percent of Total Revenue
Contributions $0
Program Services $5,510
65.9%
Investment Income $77
0.9%
Net Fundraising $0
Sales of Assets $0
Net Inventory Sales $0
Other Revenue $0
Assets/Debt
Total Assets $20,382
Total Liabilities $0
Net Assets $20,382

Document Links

Fiscal Year Ending Dec.
2010

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending Dec.
2009

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending Dec.
2008

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending Dec.
2007

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending Dec.
2006

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

Fiscal Year Ending Dec.
2005

No Extracted Financial Data

Extracted financial data is not available for the forms filed in this tax period, but Form 990 documents are available for download.

Document Links

About This Data

Nonprofit Explorer includes summary data for nonprofit tax returns and full Form 990 documents, in both PDF and digital formats.

The summary data contains information processed by the IRS during the 2012-2019 calendar years; this generally consists of filings for the 2011-2018 fiscal years, but may include older records. This data release includes only a subset of what can be found in the full Form 990s.

In addition to the raw summary data, we link to PDFs and digital copies of full Form 990 documents wherever possible. This consists of separate releases by the IRS of Form 990 documents processed by the agency, which we update regularly.

We also link to copies of audits nonprofit organizations that spent $750,000 or more in Federal grant money in a single fiscal year since 2016. These audits are copied from the Federal Audit Clearinghouse.

Which Organizations Are Here?

Every organization that has been recognized as tax exempt by the IRS has to file Form 990 every year, unless they make less than $200,000 in revenue and have less than $500,000 in assets, in which case they have to file form 990-EZ. Organizations making less than $50,000 don’t have to file either form but do have to let the IRS they’re still in business via a Form 990N "e-Postcard."

Nonprofit Explorer has organizations claiming tax exemption in each of the 27 subsections of the 501(c) section of the tax code, and which have filed a Form 990, Form 990EZ or Form 990PF. Taxable trusts and private foundations that are required to file a form 990PF are also included. Small organizations filing a Form 990N "e-Postcard" are not included in this data.

Types of Nonprofits

There are 27 nonprofit designations based on the numbered subsections of section 501(c) of the tax code. See the list »

Get the Data

For those interested in acquiring the original data from the source, here’s where our data comes from:

  • Raw filing data. Includes EINs and summary financials as structured data.
  • Exempt Organization profiles. Includes organization names, addresses, etc. You can merge this with the raw filing data using EIN numbers.
  • Form 990 documents. Prior to 2017, these documents were obtained and processed by Public.Resource.org and ProPublica. Bulk PDF downloads since 2017 are available from the IRS.
  • Form 990 documents as XML files. Includes complete filing data (financial details, names of officers, tax schedules, etc.) in machine-readable format. Only available for electronically filed documents. Electronic data released prior to October 2021 is also available through Amazon Web Services.
  • Audits. PDFs of single or program-specific audits for nonprofit organizations that spent $750,000 or more in Federal grant money in a single fiscal year. Available for fiscal year 2015 and later.

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