Primary Recipient

OGILVY PUBLIC RELATIONS WORLDWIDE INC.

Amount

$17,999,988.00

Award Date

9/30/2010

Administering Agency

Health and Human Services, Department of / Agency for Healthcare Research and Quality

CDFA Number

CDFA Program Title

Description

The purpose of this contract is to designate a national public relations firm to create a Publicity Center to enhance the ongoing AHRQ efforts to publicize and market comparative effectiveness research reports and associated materials to specific audience

Recipients Connected to Award

Recipient	Role	Amount
OGILVY PUBLIC RELATIONS WORLDWIDE INC.	Primary recipient	$14,929,923.21
MEDIA NETWORK INC., THE	Sub-recipient	$1,086,065.58
DUTY FIRST CONSULTING LLC	Sub-recipient	$766,213.02
RESEARCH TRIANGLE INSTITUTE	Sub-recipient	$605,065.00
GLOBAL PRAIRIE MARKETING, LLC	Sub-recipient	$350,000.00
NATIONAL CAPITOL CONTRACTING, LLC	Sub-recipient	$163,729.19
SEAMON CORPORATION	Sub-recipient	$98,992.00