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Reverse-Engineering the 2012 Campaign

Not mincing my words

 

2 email variations

32

recipients



image: Democrats

You know why I like the Democratic Party? I'll tell you: It's a big tent,

and it always has been.

It's a place for working people and the middle class. For women, veterans,

and small business owners. And new Americans, too. Everyone belongs here.

As we head into Saturday's important FEC fundraising deadline, you should

be a part of it, too. Pitch in whatever you can, even as little as $X to

re-elect President Obama and help Democrats in tough local fights this year.

Contribute to the Democratic Party

today.

Democrats represent a broad cross-section of Americans. It's our shared

values that connect us and our policies reflect our core beliefs.

Think about it: When factory workers got together and decided to unionize

to fight for the five-day work week, the minimum wage, and child labor

laws, who got behind them? Democrats.

When women fought for their right to vote, and the 19th Amendment granting

them suffrage was passed, who got their back? President Woodrow Wilson, a

big Democrat.

Shut the history books, take a look at this president, and you'll see the

same thing:

Barack Obama has said that people should be able to marry whoever they love.

President Obama has told the children of immigrants that if they've grown

up in the United States and followed the rules, there's a place for them

here.

There's never been a better time to be part of the Democratic Party. And

I'm not going to mince my words: Democrats need us this year.

Congressional races up and down the ticket are relying on the funds we can

bring in between now and Saturday's critical FEC fundraising deadline.

President Obama's counting on us, too.

Donate before the deadline:

[url]

And know that you're playing a part in moving this nation forward for

decades and decades to come.

Thanks,

Donna

Donna Brazile

Vice Chair

Democratic National Committee

P.S. Any donation you make today will also automatically enter you for

the chance to fly out to D.C. and talk shop over lunch with one of my

favorite Dems, DNC Chair Debbie Wasserman Schultz. Trust me, it'll be fun:

[url]

No purchase, payment, or contribution necessary to enter or win.

Contributing will not improve chances of winning. Void where prohibited.

Entries must be received by June 30, 2012. You may enter by contributing to

the Obama Victory Fund 2012

hereor

click

hereto

enter without contributing. Four winners will receive the following

prize package: a round-trip ticket for winner from within the fifty U.S.

States, DC, or Puerto Rico to Washington, DC; hotel accommodations; and

lunch with Rep. Debbie Wasserman Shultz on a date to be determined by the

Sponsor approximate retail value of all prizes $X.00 . Odds of winning

depend on number of entries received. Promotion open only to U.S. citizens,

or lawful permanent U.S. residents who are legal residents of 50 United

States, District of Columbia and Puerto Rico and 18 or older or age of

majority under applicable law . Promotion subject to Official

Rulesand

additional restrictions on eligibility. Sponsor: Democratic National

Committee, 430 South Capitol Street SE, Washington DC 20003.

Paid for and authorized by the Democratic National Committee,

www.democrats.org.

This communication is not authorized by any candidate or candidate's

committee.

Democratic National Committee, 430 S. Capitol St. SE, Washington DC 20003

Contributions or gifts to the Democratic National Committee are not

deductible as charitable contributions for federal income tax purposes.

Click here to unsubscribe from this mailing

list.

3

recipients

The Democratic Party

-----------------------

Friend --

Republicans today have gone off the rails completely when it

comes to women's rights.

The fact that the Republican Party is actively fighting to take

away a woman's right to make her own health decisions, and

is standing in the way of commonsense legislation like

paycheck equality -- when women still make 77 cents for every

dollar a man makes -- shows just how important it is that we

do everything we can to keep Democrats in control come November.

Build Democratic momentum against the politicians chipping away

at women's equality by joining our 2012 election efforts and donating $X

or whatever you can today:

[url]

I can't stand by and watch Republicans try to undo decades worth

of progress in a single legislative session, and send women back

to the dark ages. I hope you won't, either.

I know that President Obama and Democrats at every level across the

country are committed, not just to preserving the policies we already

have that help women, but to doing everything they can to continue

to move us forward towards full equality.

But they can't do it without our help. We need to build an army of

supporters for Democrats who are going to bat for women -- and the

best way you can help is by donating $X or whatever you can today:

[url]

Thanks,

Donna

Donna Brazile

Vice Chair

Democratic National Committee

P.S. -- By donating today, you'll be automatically entered for the chance

to win a free trip to Washington, D.C. to have lunch with the Chair of the

Democratic Party, Rep. Debbie Wasserman Schultz. She is a dear

friend of mine, and I know how much she's looking forward to meeting

supporters like you. Donate $X or whatever you can now for the

chance to win:

[url]

No purchase, payment, or contribution necessary to enter or win. Contributing will not improve chances of winning. Void where prohibited. Entries must be received by June 30, 2012. You may enter by contributing to the Obama Victory Fund 2012 here - [url] - or click here -

[url] - to enter without contributing. Four winners will receive the following prize package: a round-trip ticket for winner from within the fifty U.S. States, DC, or Puerto Rico to Washington, DC; hotel accommodations; and lunch with Rep. Debbie Wasserman Shultz on a date to be determined by the Sponsor approximate retail value of all prizes $X.00 . Odds of winning depend on number of entries received. Promotion open only to U.S. citizens, or lawful permanent U.S. residents who are legal residents of 50 United States, District of Columbia and Puerto Rico and 18 or older or age of majority under applicable law . Promotion subject to Official Rules - [url] - and additional restrictions on eligibility. Sponsor: Democratic National Committee, 430 South Capitol Street SE, Washington DC 20003.

Paid for and authorized by the Democratic National Committee, www.democrats.org. This communication is not authorized by any candidate or candidate's committee.

Democratic National Committee, 430 S. Capitol St. SE, Washington DC 20003

Contributions or gifts to the Democratic National Committee are not deductible as charitable contributions for federal income tax purposes.

To unsubscribe from this mailing list, click the link below:

[url]

Subject: You know why I like the Democratic Party?

From: [email protected]

Sent: June 27, 2012, 2:09 p.m.




image: Democrats

You know why I like the Democratic Party? I'll tell you: It's a big tent,

and it always has been.

It's a place for working people and the middle class. For women, veterans,

and small business owners. And new Americans, too. Everyone belongs here.

As we head into Saturday's important FEC fundraising deadline, you should

be a part of it, too. Pitch in whatever you can, even as little as $X to

re-elect President Obama and help Democrats in tough local fights this year.

Contribute to the Democratic Party

today.

Democrats represent a broad cross-section of Americans. It's our shared

values that connect us and our policies reflect our core beliefs.

Think about it: When factory workers got together and decided to unionize

to fight for the five-day work week, the minimum wage, and child labor

laws, who got behind them? Democrats.

When women fought for their right to vote, and the 19th Amendment granting

them suffrage was passed, who got their back? President Woodrow Wilson, a

big Democrat.

Shut the history books, take a look at this president, and you'll see the

same thing:

Barack Obama has said that people should be able to marry whoever they love.

President Obama has told the children of immigrants that if they've grown

up in the United States and followed the rules, there's a place for them

here.

There's never been a better time to be part of the Democratic Party. And

I'm not going to mince my words: Democrats need us this year.

Congressional races up and down the ticket are relying on the funds we can

bring in between now and Saturday's critical FEC fundraising deadline.

President Obama's counting on us, too.

Donate before the deadline:

[url]

And know that you're playing a part in moving this nation forward for

decades and decades to come.

Thanks,

Donna

Donna Brazile

Vice Chair

Democratic National Committee

P.S. Any donation you make today will also automatically enter you for

the chance to fly out to D.C. and talk shop over lunch with one of my

favorite Dems, DNC Chair Debbie Wasserman Schultz. Trust me, it'll be fun:

[url]

No purchase, payment, or contribution necessary to enter or win.

Contributing will not improve chances of winning. Void where prohibited.

Entries must be received by June 30, 2012. You may enter by contributing to

the Obama Victory Fund 2012

hereor

click

hereto

enter without contributing. Four winners will receive the following

prize package: a round-trip ticket for winner from within the fifty U.S.

States, DC, or Puerto Rico to Washington, DC; hotel accommodations; and

lunch with Rep. Debbie Wasserman Shultz on a date to be determined by the

Sponsor approximate retail value of all prizes $X.00 . Odds of winning

depend on number of entries received. Promotion open only to U.S. citizens,

or lawful permanent U.S. residents who are legal residents of 50 United

States, District of Columbia and Puerto Rico and 18 or older or age of

majority under applicable law . Promotion subject to Official

Rulesand

additional restrictions on eligibility. Sponsor: Democratic National

Committee, 430 South Capitol Street SE, Washington DC 20003.

Paid for and authorized by the Democratic National Committee,

www.democrats.org.

This communication is not authorized by any candidate or candidate's

committee.

Democratic National Committee, 430 S. Capitol St. SE, Washington DC 20003

Contributions or gifts to the Democratic National Committee are not

deductible as charitable contributions for federal income tax purposes.

Click here to unsubscribe from this mailing

list.

 

Compare variations

Subject: You know why I like the Democratic Party?

From: [email protected]

Sent: June 27, 2012, 2:09 p.m.




image: Democrats

You know why I like the Democratic Party? I'll tell you: It's a big tent,

and it always has been.

It's a place for working people and the middle class. For women, veterans,

and small business owners. And new Americans, too. Everyone belongs here.

As we head into Saturday's important FEC fundraising deadline, you should

be a part of it, too. Pitch in whatever you can, even as little as $X to

re-elect President Obama and help Democrats in tough local fights this year.

Contribute to the Democratic Party

today.

Democrats represent a broad cross-section of Americans. It's our shared

values that connect us and our policies reflect our core beliefs.

Think about it: When factory workers got together and decided to unionize

to fight for the five-day work week, the minimum wage, and child labor

laws, who got behind them? Democrats.

When women fought for their right to vote, and the 19th Amendment granting

them suffrage was passed, who got their back? President Woodrow Wilson, a

big Democrat.

Shut the history books, take a look at this president, and you'll see the

same thing:

Barack Obama has said that people should be able to marry whoever they love.

President Obama has told the children of immigrants that if they've grown

up in the United States and followed the rules, there's a place for them

here.

There's never been a better time to be part of the Democratic Party. And

I'm not going to mince my words: Democrats need us this year.

Congressional races up and down the ticket are relying on the funds we can

bring in between now and Saturday's critical FEC fundraising deadline.

President Obama's counting on us, too.

Donate before the deadline:

[url]

And know that you're playing a part in moving this nation forward for

decades and decades to come.

Thanks,

Donna

Donna Brazile

Vice Chair

Democratic National Committee

P.S. Any donation you make today will also automatically enter you for

the chance to fly out to D.C. and talk shop over lunch with one of my

favorite Dems, DNC Chair Debbie Wasserman Schultz. Trust me, it'll be fun:

[url]

No purchase, payment, or contribution necessary to enter or win.

Contributing will not improve chances of winning. Void where prohibited.

Entries must be received by June 30, 2012. You may enter by contributing to

the Obama Victory Fund 2012

hereor

click

hereto

enter without contributing. Four winners will receive the following

prize package: a round-trip ticket for winner from within the fifty U.S.

States, DC, or Puerto Rico to Washington, DC; hotel accommodations; and

lunch with Rep. Debbie Wasserman Shultz on a date to be determined by the

Sponsor approximate retail value of all prizes $X.00 . Odds of winning

depend on number of entries received. Promotion open only to U.S. citizens,

or lawful permanent U.S. residents who are legal residents of 50 United

States, District of Columbia and Puerto Rico and 18 or older or age of

majority under applicable law . Promotion subject to Official

Rulesand

additional restrictions on eligibility. Sponsor: Democratic National

Committee, 430 South Capitol Street SE, Washington DC 20003.

Paid for and authorized by the Democratic National Committee,

www.democrats.org.

This communication is not authorized by any candidate or candidate's

committee.

Democratic National Committee, 430 S. Capitol St. SE, Washington DC 20003

Contributions or gifts to the Democratic National Committee are not

deductible as charitable contributions for federal income tax purposes.

Click here to unsubscribe from this mailing

list.



image: Democrats

You know why I like the Democratic Party? I'll tell you: It's a big tent,

and it always has been.

It's a place for working people and the middle class. For women, veterans,

and small business owners. And new Americans, too. Everyone belongs here.

As we head into Saturday's important FEC fundraising deadline, you should

be a part of it, too. Pitch in whatever you can, even as little as $X to

re-elect President Obama and help Democrats in tough local fights this year.

Contribute to the Democratic Party

today.

Democrats represent a broad cross-section of Americans. It's our shared

values that connect us and our policies reflect our core beliefs.

Think about it: When factory workers got together and decided to unionize

to fight for the five-day work week, the minimum wage, and child labor

laws, who got behind them? Democrats.

When women fought for their right to vote, and the 19th Amendment granting

them suffrage was passed, who got their back? President Woodrow Wilson, a

big Democrat.

Shut the history books, take a look at this president, and you'll see the

same thing:

Barack Obama has said that people should be able to marry whoever they love.

President Obama has told the children of immigrants that if they've grown

up in the United States and followed the rules, there's a place for them

here.

There's never been a better time to be part of the Democratic Party. And

I'm not going to mince my words: Democrats need us this year.

Congressional races up and down the ticket are relying on the funds we can

bring in between now and Saturday's critical FEC fundraising deadline.

President Obama's counting on us, too.

Donate before the deadline:

[url]

And know that you're playing a part in moving this nation forward for

decades and decades to come.

Thanks,

Donna

Donna Brazile

Vice Chair

Democratic National Committee

P.S. Any donation you make today will also automatically enter you for

the chance to fly out to D.C. and talk shop over lunch with one of my

favorite Dems, DNC Chair Debbie Wasserman Schultz. Trust me, it'll be fun:

[url]

No purchase, payment, or contribution necessary to enter or win.

Contributing will not improve chances of winning. Void where prohibited.

Entries must be received by June 30, 2012. You may enter by contributing to

the Obama Victory Fund 2012

hereor

click

hereto

enter without contributing. Four winners will receive the following

prize package: a round-trip ticket for winner from within the fifty U.S.

States, DC, or Puerto Rico to Washington, DC; hotel accommodations; and

lunch with Rep. Debbie Wasserman Shultz on a date to be determined by the

Sponsor approximate retail value of all prizes $X.00 . Odds of winning

depend on number of entries received. Promotion open only to U.S. citizens,

or lawful permanent U.S. residents who are legal residents of 50 United

States, District of Columbia and Puerto Rico and 18 or older or age of

majority under applicable law . Promotion subject to Official

Rulesand

additional restrictions on eligibility. Sponsor: Democratic National

Committee, 430 South Capitol Street SE, Washington DC 20003.

Paid for and authorized by the Democratic National Committee,

www.democrats.org.

This communication is not authorized by any candidate or candidate's

committee.

Democratic National Committee, 430 S. Capitol St. SE, Washington DC 20003

Contributions or gifts to the Democratic National Committee are not

deductible as charitable contributions for federal income tax purposes.

Click here to unsubscribe from this mailing

list.

The Democratic Party

-----------------------

Friend --

Republicans today have gone off the rails completely when it

comes to women's rights.

The fact that the Republican Party is actively fighting to take

away a woman's right to make her own health decisions, and

is standing in the way of commonsense legislation like

paycheck equality -- when women still make 77 cents for every

dollar a man makes -- shows just how important it is that we

do everything we can to keep Democrats in control come November.

Build Democratic momentum against the politicians chipping away

at women's equality by joining our 2012 election efforts and donating $X

or whatever you can today:

[url]

I can't stand by and watch Republicans try to undo decades worth

of progress in a single legislative session, and send women back

to the dark ages. I hope you won't, either.

I know that President Obama and Democrats at every level across the

country are committed, not just to preserving the policies we already

have that help women, but to doing everything they can to continue

to move us forward towards full equality.

But they can't do it without our help. We need to build an army of

supporters for Democrats who are going to bat for women -- and the

best way you can help is by donating $X or whatever you can today:

[url]

Thanks,

Donna

Donna Brazile

Vice Chair

Democratic National Committee

P.S. -- By donating today, you'll be automatically entered for the chance

to win a free trip to Washington, D.C. to have lunch with the Chair of the

Democratic Party, Rep. Debbie Wasserman Schultz. She is a dear

friend of mine, and I know how much she's looking forward to meeting

supporters like you. Donate $X or whatever you can now for the

chance to win:

[url]

No purchase, payment, or contribution necessary to enter or win. Contributing will not improve chances of winning. Void where prohibited. Entries must be received by June 30, 2012. You may enter by contributing to the Obama Victory Fund 2012 here - [url] - or click here -

[url] - to enter without contributing. Four winners will receive the following prize package: a round-trip ticket for winner from within the fifty U.S. States, DC, or Puerto Rico to Washington, DC; hotel accommodations; and lunch with Rep. Debbie Wasserman Shultz on a date to be determined by the Sponsor approximate retail value of all prizes $X.00 . Odds of winning depend on number of entries received. Promotion open only to U.S. citizens, or lawful permanent U.S. residents who are legal residents of 50 United States, District of Columbia and Puerto Rico and 18 or older or age of majority under applicable law . Promotion subject to Official Rules - [url] - and additional restrictions on eligibility. Sponsor: Democratic National Committee, 430 South Capitol Street SE, Washington DC 20003.

Paid for and authorized by the Democratic National Committee, www.democrats.org. This communication is not authorized by any candidate or candidate's committee.

Democratic National Committee, 430 S. Capitol St. SE, Washington DC 20003

Contributions or gifts to the Democratic National Committee are not deductible as charitable contributions for federal income tax purposes.

To unsubscribe from this mailing list, click the link below:

[url]